BA (Hons) Media Production with Foundation Year Bachelor's degree at Birmingham City University

This module will introduce you to the underlying principles required to understand media audiences. Audiences are diverse in their make-up and in their motivations for engaging with media. To explore this diversity you will learn a range of techniques for researching audience behaviour, such as survey work, focus groups and online ethnography. Alongside these methods you will explore key concepts to help you to interpret and understand this research data. You will engage with theories of identif

The purpose of this module is to assist you in developing the academic skills needed to succeed in higher education, and the professional skills required to support your ambitions to be a media worker. You will be introduced to the wide range of academic and practical support that the university offers.

Students will plan and produce a media artifact that will evidence their competence in media production to create a meaningful media artifact. The focus in this module is about understanding how image and sound is edited together to create meaningful narratives. In the module students will develop an idea and implement it as a short audio or video piece. Central to creating this piece is learning how to use relevant portable video and sound production equipment and software. The ability to effec

This module is focused on collaborative work in a media production context. Through a group production activity students will learn about media production hierarchies and how to behave within a team context in order to produce a successful outcome. The module will explore what makes for successful teamwork in the media. The module will further develop the understanding of media production practice.

Identifying and understanding the connections between media theory, culture, and production is an essential skill for students to develop. Understanding how these concepts and practises interlink is key to succeeding at university and working as effective media workers. This module will introduce basic research practise methods and media theory and will enable students to gain insights into the role these concepts play in underpinning media production and culture. The module offers an opportunit

The media project module will present students with the opportunity to consolidate their learning whilst on the Foundation Media course. Students will be invited to devise, plan, and deliver a practical piece of work focused on their area of media interest. Students will draw from their experience and knowledge gained from their engagement with the course and creativity that evidences their ability to produce effective media artifacts.

This Level 4 module is designed to introduce you to key concepts and approaches to understanding media texts, industries and audiences. Production, distribution and reception/consumption is at the core of the creative, media and interrelated industries. Through a combination of lectures and workshops you will learn about the relationship between texts, the industries that create and distribute them, and the audiences and consumers that interact with them. You will also consider how these relatio

This module will enable your transition into studying at university and to form connections with and participate in your new learning community. You will be introduced you to how you will learn, making effective use of the university's resources, managing your own time, and collaborating with others.

In this first year, level 4 module you'll be introduced to the principles of radio and podcast production as well as developing important transferable audio skills for television production. You'll develop technical and editorial skills and create original audio content that's suitable for a defined target audience. You'll also gain skills and knowledge in the formatting and production of live radio and podcasts as well as exploring the opportunity to tell stories through short features.

Building on the Semester 1 module Understanding Media Texts, Industries and Audiences, this module will introduce you to key approaches and methods to researching and analysing media texts, industries and audiences. Through a combination of lectures and workshops you will develop the knowledge and methods required to investigate an aspect of media texts, industries or audiences of your choosing. You will learn how to analyse research data through a combination of analytical approaches and draw c

Creative Production 1 is the first of three modules throughout the course which will allow you to explore a range of traditional and new emerging media technologies. You will be introduced to the core skills of various media practices such as cameras, lighting and editing and the organisational structures and roles within media production, you'll also explore emerging platforms in social media, and new technologies such as VR and AR. These skills will be put into practice with a series of regula

In this module you will work collaboratively with other students on a real-world project that is related to your production area and that is connected to a specific community. The module will explore a range of methods for group working, supporting you and your team to collaborate effectively to produce a media artefact (or series of artefacts) and to present the results to a general audience. You will identify a community who would benefit from your project – this benefit might be felt as audie

Building on your research and theoretical learning from L4, this module will encourage you to explore the broadcast industries (in their widest form) in more detail. It will inform and enhance your knowledge of production, consumption and industry context and build on your critical and analytical skills. The approach is research and theory-led, with research methods applied. You will be examining the current state and changing nature of a particular area of the broadcast media, including streami

This module will teach you advanced skills in making documentaries and features for radio or television to build on your technical, editorial, and critical skills developed in your first year. You will be introduced to theoretical models and genres of documentary to help you develop editorial ideas and bring them to life using advanced research and production skills to develop narratives in an engaging and creative way.

In Creative Production 2 you will build on the skills developed in production work in year one. You will research, plan and develop production content relevant to your production specialism and on subjects that matter to you and your audiences. You will learn industry-level, specialist practical skills and develop your own professional practice through a range of production activities and workshops. The portfolio of content you produce should be original and creative while recognising profession

The purpose of this module is to enable you to develop professional attributes and subject skills through experience in the work place, and to critically reflect upon your learning in that context. You will normally be expected to arrange your own placement, with support from academic staff and ADM Careers+.

This module provides an opportunity for you to apply your knowledge and skills to an external, professional brief. The brief will be set by an external client/ agency, in consultation with your supervisor, and it could be a 'real life' problem to be solved, or a simulation. It is an opportunity for you to engage in a professional manner with an aspect of your subject area, which contributes to the development of employability skills within the supportive infrastructure of the University. Where a

The module is an opportunity to learn and critically reflect on the skills of collaboration by enabling you to create an interdisciplinary project with students from complementary disciplines, or with academic staff. Collaboration is a vital employability skill within the Creative Industries and this module allows you to develop these skills, making use of University facilities and with the support of academic staff. Within this module framework, several kinds of collaborative opportunities are

This optional module will help prepare you for undertaking a drama related final Major Project in your final year, in either radio or television.

You will build on your previous studies by developing skills in connecting research and practice. Through set readings, class discussions, e-learning and directed study tasks, we will identify and explore key de