BA (Hons) Product and Industrial Design Bachelor's degree at the Arts, London

Helps you transition into higher education and provides a solid foundation in the core principles of the design process. You will develop an understanding of design thinking and its application across various contexts.

Introduces design platforms to support your individual objectives, teaching the variety of basic skills that designers use in physical, hybrid, and digital design contexts. You will work to solve design challenges, whilst learning how to communicate effectively in a studio setting.

Builds upon the individual-based work in Unit 2, focused on developing your individual design skills alongside an increasing involvement with teamwork. You will apply these skills to physical, hybrid, and digital platforms, strengthening your personal design approach and refining your ability to work independently and collaboratively.

An interdisciplinary unit, where you will engage with students from multiple courses. The focus will be on addressing key global challenges such as climate justice, social justice, and ethics. Through collaboration, you will explore how design can challenge assumptions, inspire change, and promote values of reciprocity, care, and social responsibility.

This unit focuses upon Futures and the Bigger Picture. It enhances your Design Research and Visual Communication Skills to build futures literacy and anticipatory skills, and interpret more-than-human design scenarios. You will develop your ability to represent and clarify complex issues visually. Your learning will be applied to all 3 platforms. By the end of Unit 5, you will have strengthened your design portfolio in preparation for the Diploma in Professional Studies (DPS) option.

This unit enables student Self-positioning. It will steer you to position yourself into those futures you have articulated in the previous unit. Through a deep dive into a series of texts addressing key issues and discourses impacting on design practice, theory and industry, you will gain substantial knowledge to help you define your own Creative Attributes. The unit promotes creative and critical abundance, encouraging you to define how your skills and attributes will inform your development as

Shifts towards a more commercial design perspective, with continued focus on your current platform. This unit will introduce you to the relationship between design, storytelling, strategy, marketing and business objectives to effectively communicate your skills and ideas to industry collaborators. You will develop the workshop facilitation skills required to deliver innovative ideas through persuasive argument.

You will work with industry relevant briefs supported by industry partners or practitioners. This direct engagement with industry objectives will give you valuable insights into real-world decision-making processes and help enhance your employability. The start of Unit 8 provides the opportunity to revisit your platform choice. For Unit 8 and 9, you will pursue one platform, further deepening your expertise and practical knowledge.

Provides an opportunity for freedom of project objectives, allowing you to test the limits of your skills and explore your interests. In this unit, you will define the direction of your project and career through a written paper. This paper will articulate the narrative behind your project and outline your professional goals, helping you solidify your design agenda as you prepare to launch into the next stage of your career.

Begins with tackling complex industry briefs. This unit provides a final opportunity to switch platforms. Building on the skills developed in Stage 2, you will respond creatively to these briefs while integrating input from various subject areas to enrich your project. The final presentation will give you the opportunity to showcase your creative abilities and demonstrate your growth throughout the course.

Supports students with 'how' to design. In alignment with the three platforms offered in the course, Technical Studies will equip you with a comprehensive understanding of physical materials, manufacturing methods, and processes. You will develop practical skills in both 2D and 3D CAD, as well as digital tools and techniques used in service design. You will also attend lectures on emerging technologies, exploring their impact on the design process and the industries they serve.

Encourages students to ask 'why' design, through an exploration of the historical, theoretical, and social frameworks that give products and services their meaning and relevance. In this course, this is taught across the platforms, aligned with the teaching in each stage, creating a dynamic, in-studio learning environment. By drawing on ideas from diverse and sometimes radically different disciplines such as critical theory, planetary discourses, future and anticipation studies, Contextual Studi

Forms the foundation for 'what' we should design and is structured to cultivate eco-literacy and critically examine the environmental impact of product design throughout its lifecycle, from production to consumption. It explores the evolving roles and responsibilities of today's designer, with a focus on systems thinking. You will unpack complex sustainability challenges and develop innovative strategies for responsible design practice that address both global and local environmental issues.