BA (Hons) Media Production Bachelor's degree at York St John University

Develop your research and academic skills. Working with visiting professionals, you will begin in depth research into an area that interests you. This research will be framed around the differences between regional, national and international industries. While investigating your chosen topic, you will also interrogate the issues surrounding media theory and practice.

Working in television requires being able to work in multiple roles across multiple projects. On this module, you will learn the basic relevant technical, production and collaborative skills needed to produce a TV studio show. As an individual, you will produce different genres of studio shows. As a collaborator, you will work in a group to create a studio show. You will understand the importance of health and safety laws, as well as production etiquette and research methods.

Develop your knowledge of the processes and technical skills required for media production, such as: Production management as it related to local production, Basic location camera and sound operation, Collaboration and conflict resolution, Awareness of roles and responsibilities of location production, Basic production research, Basic interview techniques. You will produce packages for news and features, a short documentary and a reflective document.

Explore some of the contemporary debates and issues which impact media production today. Consider the cultural, economic and political power of media, and what this means for both producers and audiences. Further develop your study skills, including: Research methods, Essay writing, Theoretical and historical modes of study, Referencing skills, Sourcing and using evidence.

Bring together all of the practical film and television making skills and knowledge you have gained in your first year. Through this introductory module for creating fictional projects, you will examine and investigate various production techniques, conventions and styles. You will have the opportunity to engage in the practical activity of developing fictional content for the screen. Address production ethics, issues of representation and the legal frameworks to which screen artefacts should co

Develop the core skills needed for success as a solo digital content creator. It is an opportunity to expand your creative digital skillset across different media, and to engage with audiences on diverse platforms. Consider the challenges and demands of working individually on set briefs and projects. Demonstrate your ability to draw on a wide range of skills to meet a brief.

Explore theories in documentary forms and contexts, as well as considering their implications for the audiences. Through lectures, visiting speakers, seminars, selected screenings and group tasks, you will discuss how to define a documentary, as well as the impact of different types of factual films. Your practice will develop through seminars, workshops, visits from documentary makers, and a practical exploration of pitching, funding and research.

Introduction to the world of magazine creation, curation and publication. Explore core concepts of production and design, learning to produce magazine content that attracts and engages audiences. Consider the specific target audiences for your project and carry out market research to help you content tailored for them. Produce an original magazine, as well as undertaking market research to support your brand.

Understanding the industry and practices of PR and Communications is essential for journalistic success. Work on a real PR campaign to promote your own media project. Your work will be influenced by investigations into the following key concepts: Media relationships, Digital and social media management, Issues and crisis management, Events management, Internal communications. Submit a portfolio of work for assessment.

Produce a short fiction film or TV drama to be shown at a film festival. Your research will include alternative and historical film making practices. While creating your film, you will also be required to develop a marketing strategy, including: Research into potential audiences, Targeting specific film festivals or outlets appropriate for their film's exhibition, Social media marketing strategies, Crowdfunding, Creating press packs, posters, trailers and merchandise.

Throughout the history of cinema there has been conflict as to whether 'indie' is a genre, with clear tropes and styles, or if it is a work that is made outside of the studio system. Investigate the idea of 'independent cinema' and analyse the difficulties of agreeing on an absolute definition of the term. Your analysis will cover debates surrounding exploitation cinema, how we define quality, and the ways in which independent films are marketed. Specific topics include: United Artists and early

Explore how institutions and industries can impact television production. Investigate the challenges and advantages of digital distribution. In an age of mass consumption and video on demand (VOD), more content needs to be made available than ever before. Consider how a digitised industry can and has affected labour markets, especially with the rise of high production shows such as Game of Thrones.

Delve into the world of transmedia, defined as a narrative told across multiple media platforms. An opportunity for you to find creative solutions to critical problems and develop your digital literacy. Your role will be as an independent producer of a piece of transmedia, and you will be responsible for all aspects of production, from the initial concept to creating the work.

Through the study of a range of genre codes and conventions, you will further build your skills to understand and deploy generic story frameworks and visual conventions. You will be asked to critically reflect upon popular genres and the blueprints and templates that provide for narrative, as well as ways in which the distortion of genre conventions can produce new ways of interpreting how genre can be treated by media producers.

Develop your own research project on a media topic you are passionate about. This could relate to your career aspirations, your practical work, or a theoretical concept. You will learn about research methods and ethics so that you can apply ethical research methods to your work. You can choose to write a traditional dissertation or a piece of practice-led work. Alternatively, you could produce a piece of critical media and write a short thesis to support it.

The world of media is best explored practically. Complete 200 hours of work place learning. Working in small production groups or as an individual, you will apply creative and production skills to the specific demands of an industry client. You will research your intended client and audience as well as their story and idea. You will be supported in the ideation and pre-production processes by staff.