BA (Hons) Fashion Bachelor's degree at Coventry University
BA (Hons) Fashion at Coventry University covers core theory, research and methods, applied practice, specialist options, an independent project, and professional skills.
About this course
Fast paced and dynamic, this course aims to develop individual creativity and fashion design judgment, encouraging an active approach to the learning experience. From the provider’s course page.
BA (Hons) Fashion is a Bachelor's degree (BA (Hons)) at Coventry University, based in Coventry Campus. It runs 3 years, studied full-time.
For Design studies graduates from this provider, 82% were in work or further study 15 months after graduating, 60% in highly skilled roles, typical earnings around £24,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
For the typical curriculum, specialisations, career paths and graduate earnings for Art & Design, see the sections below.
Course evidence score
The arithmetic mean of the official measures available for this course: NSS satisfaction, graduate activity and continuation.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Limited evidence Published sample: 25; treat comparisons cautiously. Cohort 2022-23. Graduate Outcomes work or further study 82% (2022-23; Discover Uni snapshot 2026-06-21)
Published threshold met Discover Uni suppresses continuation data below its publication threshold. Cohort 2022-23. Continuation 80% (2022-23; Discover Uni snapshot 2026-06-21)
Curriculum & modules
Real modules published for this course, grouped only where the source gives a year, stage or level.
Year one 4 modules
- Fashion ActivationCompulsory30 credits
Module details
In this module, you will be introduced to the context and culture of the fashion industry in its broadest sense, considering it from a range of positions and roles. You will explore how the different specialisms within the fashion industry work together and how you, as a practitioner, contribute to this landscape. You will explore the history of the discipline, contemporary contexts, and the relationship between practice and context, while fostering skills in critical debate, audience-aware writ
- Fashion CommunityCompulsory30 credits
Module details
In this module, you will explore a range of approaches to communication with different stakeholders and actors within the evolving fashion industry and broader creative sector. You will begin to consider your own means of communicating appropriate to your specialist area, and how you can best articulate your creative identity. Develop skills in explaining goals and intentions, reflecting on your personal experience in relation to practice, working collaboratively, communicating decisions and eff
- Fashion PlayCompulsory30 credits
Module details
In this hands-on module, you will consider 'play' as an investigative and developmental tool used in the fashion industry to resolve problems and answer creative challenges. As a practitioner, communicator and developing professional, you will explore processes and techniques that encourage serendipitous and surprise outcomes, then reflect on these as part of your individual development. The module covers problem-solving and solution techniques, creative processes, interpreting briefs and taking
- Fashion PracticeCompulsory30 credits
Module details
In this module, you will explore how fashion works in practice and within the fashion industry. You'll start to reflect on processes and techniques used by fashion practitioners, communicators and businesses and identify your strengths and areas for development. The module focuses on helping you identify and develop your skills and understanding.
Year two 4 modules
- Fashion InvestigationCompulsory30 credits
Module details
Develop your understanding of context and culture in the fashion industry, considering your specialist interests and goals. Dig deeper into the relationships between different areas of the industry and how they rely on one another. You will begin to explore and reflect on your role within this industry and the broader creative sector.
- Fashion VoicesCompulsory30 credits
Module details
Develop your individual voice. Develop skills and capabilities in communication, appropriate to your specialism and role within assigned projects and tasks. Reflect on your role as part of a community of practitioners and how your communication skills and style fit into your specific area of interest in the fashion industry and broader creative sector.
- Fashion StatementCompulsory30 credits
Module details
In this practical module, you will connect your making skills with your future ambitions and exercise your individual preferences through fashion-relevant personal practice. Negotiate your practice and experience the designer-maker process from start to finish, focused on your chosen product or artefact area. Reflect on what works for you and how you might move forward in developing your creative identity.
- Fashion ExplorationCompulsory30 credits
Module details
Breaking tradition leads to innovation. In this practical module, explore how embracing diverse and unexpected approaches can lead to innovative solutions and new design outcomes. Experimentation and innovation are core to this module. Curate your own techniques and develop processes for products and artefacts and consider how this makes you an original and exciting practitioner.
Placement year 2 modules
- UK Work PlacementOptional
Module details
This module provides you with an opportunity to reflect upon and gain experience for an approved placement undertaken during your programme. A placement should usually be at least 26 weeks or equivalent; however, each placement will be considered on its own merits, having regard to the ability to achieve the learning outcomes.
- International Study/Work PlacementOptional
Module details
This module provides you with an opportunity to reflect upon and gain experience for an approved international study/work placement undertaken during your programme. A work/study placement should usually be at least 26 weeks or equivalent; however, each placement will be considered on its own merits, having regard to the ability to achieve the learning outcomes.
Final year 4 modules
- Fashion ConceptsCompulsory30 credits
Module details
Establish yourself as a fashion practitioner. Investigate your own role and specialist practice within fashion and the creative industries. Consider your awareness of issues impacting the fashion industry and society, and how these influence your practice and future goals. Reflect on how your work and visions align with your concept of the ever-changing industry.
- Fashion InnovationCompulsory30 credits
Module details
Experiment, explore, ideate. In this module, you will refine your own design and development process, utilising both accepted and novel techniques to define your practice and product outcomes. Reflect on what makes your approach distinct. Why is your work innovative and original? How can you enhance the fast-moving industry with your contributions as a designer-maker?
- Fashion StoriesCompulsory30 credits
Module details
In this module, you will have the opportunity to demonstrate communication skills in negotiating and articulating project goals and paths to completion. The fashion industry depends on strong planning, foresight and rapid reactions. You will articulate how you work, how you plan and how you organise your time to demonstrate your capabilities as a professional practitioner.
- Fashion ArtefactCompulsory30 credits
Module details
In this module, you will assert your specialist practice through negotiated outputs, reflecting on your practice and its position within the broad and changing fashion industry and creative sector. Prepare and curate a body of original and relevant work, reflecting your developed products or artefacts, considering your ambitions and the area of the creative industries you hope to occupy.
Source: provider course page. Modules can change; required/optional status, credits, descriptions and assessment are shown only when explicitly published.
Course in depth
What this course covers, who it suits and where it leads.
What you'll study
This course encourages active engagement with fashion design, aiming to develop your individual creativity and judgment in the field. You'll usually begin by building visual foundations, exploring colour, composition and form, alongside the materials and techniques of fashion and textiles. Contextual studies ground your practice in design history and theory from the start. As you progress into your second year, you'll undertake sustained studio projects to develop your own direction, work with digital tools and emerging media relevant to fashion, and engage with live briefs and real-world collaborations. In your final year, you'll specialise deeply in areas such as fashion and textiles, graphic design, illustration, or fine art, whilst developing your professional portfolio and preparing a self-directed major project for the degree show. Throughout, practical making and creative problem-solving sit alongside critical reflection on your work.
Who it's for
This course suits you if you're interested in fashion design, production, history, or business, and want to develop practical and theoretical skills in the field. Most entrants held A-levels or equivalent qualifications; the typical UCAS tariff among accepted students was 112–127 points. Check the university's admissions pages for current entry requirements and support for alternative qualifications.
University & format
Coventry University is a university based in Coventry. This is a full-time Bachelor's degree lasting 3 years, taught in English. You'll study at Coventry Campus. The degree is awarded as BA (Hons) and is a nationally recognised UK degree. The university holds Gold for teaching quality in the Office for Students' TEF 2023.
Student satisfaction
How students on this course answered the National Student Survey, by theme.
Share of students responding positively.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Applicant information
The next application dates for this course, followed by facts the provider publishes.
- 2027 entryCompleted applications can be submitted
Your application needs a reference before you can send it.
- 2026 entryFinal date for 2026 applications
Applications must reach UCAS by 18:00 UK time.
- 2026 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
- 2027 entryEqual-consideration deadline
18:00 UK time for most undergraduate courses.
Show 5 later dates
- 2027 entryUCAS Extra opens
Applicants who used all five choices and hold no offer may be able to add another choice.
- 2027 entryLast day applications go directly to providers
Applications received after 18:00 UK time are entered into Clearing.
- 2027 entryClearing opens
Eligible applicants can see vacancies and release themselves into Clearing.
- 2027 entryFinal date for 2027 applications
Applications must reach UCAS by 18:00 UK time.
- 2027 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
Placement year. Availability, selection and pay can vary.
See and book current events. Dates can fill or change.
Entry & how to get in
Who gets in
What recently admitted students actually held, official admissions data, not a stated requirement.
UCAS tariff of entrants
Grades are the A-level equivalent of each points band. Tap a band to check your own chances below.
Qualifications held on entry
| Qualification | Share |
|---|---|
| A-levels or equivalent | 80% |
| another higher-education qualification | 15% |
| a previous degree | 5% |
Entry & your chances
An honest read from the official entry data, plus your personal match.
Entry is set by the university and based on your offer. Use your predicted grades to see how you compare, then check the university's stated requirements.
Will you get in? Plot your grades
Pick your predicted A-levels and watch your UCAS points land on the real spread of students admitted to this course.
Each bar is the share of admitted students in that UCAS-points band (lower → higher). Grades show the A-level equivalent.
Based on the official admitted-student tariff distribution. Many universities make contextual (reduced-grade) offers, so a result below the range doesn’t rule you out.
How to apply
Undergraduate applications go through UCAS. Here’s what matters for this course, the right deadline, the grades to aim for, and the steps in order.
- 1Register on UCAS Hub
Create your UCAS application and add this course. One application covers up to five choices.
- 2Write your personal statement
A single statement covers all your choices, so keep it broad enough for similar courses while showing genuine interest in this subject.
- 3Submit by 13 January 2027, 18:00 UK time
UCAS equal-consideration deadline for most undergraduate courses. Source: UCAS 2027 dates.
- 4Reply to your offers
When decisions are in, pick a firm (first) choice and an insurance (back-up) choice with slightly lower grades.
- 5Results day & confirmation
On results day (mid-August) your place is confirmed if you meet the offer. Just missed? Talk to the university, or find a place through Clearing.
Fees & funding
What this course costs and how UK student finance covers it.
Tuition per year
Provider fee page (England 2026/27 cap where not stated).
Check fees at Coventry University →For students who normally live in England
2026/27 Student Finance England figures. Maintenance support is means-tested and this two-point view is not an entitlement calculator. The course total uses its published length and home fee where both are available; a missing full-time fee uses the clearly labelled England-cap scenario, while part-time fees and unknown lengths are never guessed. Use the official calculator. Scotland, Wales and Northern Ireland use separate systems: SAAS, Student Finance Wales, and Student Finance NI.
Starting on or after 1 January 2027?
The Lifelong Learning Entitlement is a separate system. A new learner’s tuition entitlement is currently stated as £39,160 (about 480 credits at 2026/27 fee levels), subject to prior study and eligibility. Check the official LLE guide.
Paying for it
- Tuition Fee Loan: can cover eligible tuition up to the applicable limit and is paid straight to the provider.
- Maintenance Loan: up to £10,830/yr away from home outside London (England, 2026/27), means-tested on household income.
- Repayment: 9% of income above £25,000, nothing below it; written off after 40 years.
- Earn alongside: most students work part-time in term, part-time roles on the StudySmarter job board.
England figures shown; Scotland, Wales & NI run their own schemes, check gov.uk.
Scholarships & bursaries you could qualify for
That does not mean no funding exists. Check the university directory for current amounts, eligibility and application dates.
We only display a named award when its provider source identifies the award and who it is for.
Still deciding what to study?
StudyKit brings course choice, applications and funding together in one place, with a personal AI assistant. Find what really fits you and start your UCAS application step by step.
Careers & earnings
What Art & Design graduates actually earn, from real outcome data, 15 months, 3 years and 5 years after graduating.
Graduate earnings: this course
| When | Median | Typical range | Graduates |
|---|---|---|---|
| 15 months after | £24,000 | £21,000 – £28,000 | 25 |
| 3 years after | £22,000 | £17,000 – £26,500 | 295 |
| 5 years after | £27,500 | £22,500 – £34,000 | 295 |
Nominal earnings for graduates of this course/subject at this provider. Limited evidence. Published sample: 25; treat comparisons cautiously. Cohort 2022-23.
Graduate outcomes, 15 months on: this course
- 1Graduate roleFirst role after the degree · 0–2 yrs
- 2Specialist / PractitionerWorking in art & design · 2–5 yrs
- 3Senior / LeadLeading work and people · 5–10 yrs
- 4Head of / ExpertSenior leadership or deep expertise · 10+ yrs
How pay grows: this course vs Art & Design nationally
National figures for Art & Design graduates, HESA Graduate Outcomes (15 months) and the Longitudinal Education Outcomes (LEO) dataset (3 & 5 years). These are national, not university-specific; actual pay varies by employer, region, role and experience. Different cohorts, so the bars are not one group over time.
Work out your pay
Headline figures hide a lot. Calculate realistic take-home pay for this field by role, region and experience, then check your CV before you apply.
What happened to 100 students?
Choose an outcome to translate the published percentage into a simple 100-person view. Each dot represents one percentage point, not an individual tracked student.
were in work or further study
15 months after graduation
Source: Discover Uni, using Graduate Outcomes and continuation data. Cohorts: 2022-23. Limited evidence. Published sample: 25; treat comparisons cautiously. Cohort 2022-23. Each tab is a separate published measure; categories can overlap and should not be added together.
Value compared with similar courses
How this course’s 5-year median earnings compare with Art & Design courses at the same study level.
Compared with 1,698 courses with compatible official earnings data. This is a course-value comparison, not a quality ranking.
UK occupations graduates enter
Published graduate destinations, joined conservatively to UK SOC 2020, ONS pay and Skills England demand.
- Web and Multimedia Design ProfessionalsSOC 2020 214 · 18% of published destinations · ASHE median £32,574
- Design occupationsSOC 2020 342 · 15% of published destinations · ASHE median £35,957
Discover Uni JOBLIST/JOBTYPE; ONS ASHE 2025 provisional, all employee jobs; Skills England Occupations in Demand 2025. SOC is shown only for an exact normalised label match; demand is shown only at exact four-digit SOC. Published sample: 150; response rate: 55%. Pay describes the occupation across workers, not a guaranteed graduate salary.
Job market & outlook
How Art & Design graduates fare in the labour market, and how AI is reshaping the work.
How AI is changing the work
AI doesn't replace the profession, it shifts it: routine tasks get automated, while judgement, working with people and using AI well become more valuable.
What AI takes off your plate
- Routine information gathering
- First-draft writing and summaries
- Standard analysis and admin
- Repetitive processing tasks
More human than ever
- Judgement and original thinking
- Working with and leading people
- Owning and sense-checking AI output
- Ethics and accountability
The strongest graduates pair subject depth with the ability to use AI tools critically.
Roles & employers
Where Art & Design graduates typically go, indicative destinations from graduate career data. Each role links to live openings on the StudySmarter job board.
Roles graduates go into
Where they work
- Design studios & agencies
- In-house brand teams
- Games & media companies
- Freelance & self-employed
Jobs after this course
Current roles from the StudySmarter job board that suit Art & Design graduates.
Is this course right for you?
The essentials UK applicants ask about: finance, outcomes, entry and quality.
Student finance
For comparison, the standard full-time England tuition cap is up to £9,790 per year in 2026/27; the actual fee varies by course and provider. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years.
Where graduates go
82% were in work or further study 15 months after graduating, with a median salary of £24,000. See the full breakdown in Careers & earnings above.
Your entry chances
Use the UCAS points calculator above to see how your predicted grades compare with admitted students, and whether a contextual offer could apply.
Official-data snapshot
Averaging the official measures published for it, this course scores 7.7 out of 10: NSS 70.3% · in work or study 82% · continued 80%.
Who studies here and in this subject?
Provider- and UK subject-level context.
Coventry University
Design, and creative and performing arts across the UK
HESA student record 2024/25. Counts are rounded.
Local crime-data context
A neutral snapshot around the published teaching location.
Around Coventry Campus
2,964 street-level reports returned within roughly one mile across 2026-04 to 2026-06.
Police.uk street-level API. Approximate locations, not confined to campus. England, Wales and Northern Ireland; not Scotland.
Is Art & Design right for you?
Tick what applies to you and see how good a fit it is.
International students
What applying to Coventry University from outside the UK involves: fees, English, visa, funding and living costs.
Tuition fees
International tuition is £20,800 / year for this course (from the provider’s fee page). You’re not eligible for UK Tuition Fee or Maintenance Loans, so plan for fees plus living costs upfront.
English language
Most UK undergraduate courses ask for around IELTS 6.0–6.5 (no band below 5.5–6.0), or an accepted equivalent. If you’re just short, most universities run a pre-sessional English course that counts towards the requirement.
Student visa
You’ll usually need a Student visa (Student Route). After you accept an offer the university issues a CAS; you then show funds for fees plus about £1,023–£1,334/month living costs and pay the Immigration Health Surcharge for NHS access.
Scholarships & funding
Many universities offer international/global scholarships (often £2,000–£6,000/yr), check Coventry University’s funding pages.
Living costs
Budget roughly £1,100–£1,400/month outside London and £1,400–£1,800/month in London for rent, food and travel; the figure also matters for your visa.
Working while you study
A Student visa usually allows up to 20 hours/week in term time and full-time in holidays, useful alongside study, though not something to rely on for fees.
Visa rules and fees change. Always confirm the current requirements with Coventry University and gov.uk before you apply.
Related courses
More at Coventry University
Common questions
How competitive is entry?
What are the entry requirements?
What do graduates go on to do?
What will it cost me?
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