BA (Hons) International Fashion Branding · GCUBachelor's degree · 4 years
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Glasgow Caledonian University · Undergraduate

BA (Hons) International Fashion Branding Bachelor's degree at Glasgow Caledonian University

BA (Hons) International Fashion Branding at GCU is accredited by the Chartered Institute of Marketing (CIM), enabling graduates to pursue CIM qualifications through the Graduate Gateway.

BA (Hons)
Award
4
Years
Full-time
Study mode
92%
continuation

About this course

BA (Hons) International Fashion Branding is a Bachelor's degree (BA (Hons)) at GCU, based in Main Campus. It runs 4 years, studied full-time.

For Marketing graduates from this provider, typical earnings around £25,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)

For the typical curriculum, specialisations, career paths and graduate earnings for Business & Management, see the sections below.

Course evidence score

The arithmetic mean of the official measures available for this course: NSS satisfaction, graduate activity and continuation.

9.2
/ 10
2 of 3 official measures
Student satisfaction
What students say in the National Student Survey
Exceptional92

Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)

Continuation
Students who continue past their first year
Exceptional92

Published threshold met Discover Uni suppresses continuation data below its publication threshold. Cohort 2022-23. Continuation 92% (2022-23; Discover Uni snapshot 2026-06-21)

Curriculum & modules

A typical UK Business & Management degree builds from foundations to specialist options and a final project. An indicative structure:

StageModule
Year 1Introduction to Management & Organisations
How firms work: structure, culture and managerial roles.
Year 1Marketing Principles
Customers, segmentation and the marketing mix in practice.
Year 1Business Economics & Data
Micro/macro essentials plus data skills for business analysis.
Year 2Operations & Supply Chain Management
Designing and improving processes, quality and logistics.
Year 2Organisational Behaviour & HRM
Motivation, teams, leadership and managing people.
Year 2Strategy
Analysing industries and competitive advantage; strategy tools applied to cases.
Year 3Specialist options
Typically entrepreneurship, international business, digital business or consulting.
Year 3Innovation & Entrepreneurship
From opportunity to business model, often with a live venture project.
Year 3Capstone / consultancy project
A real client brief or dissertation integrating the whole degree.

Typical structure for this subject (indicative). Modules vary by university. Check the provider's course page for the exact curriculum.

Specialisations & pathways

Tip: click a specialisation → current jobs in that area.

Course in depth

What this course covers, who it suits and where it leads.

What you'll study

This degree combines the core tools of business management with a focus on fashion branding in a global context. You'll typically start with foundations in management, marketing principles and business economics, then progress to operations, organisational behaviour and strategy. From Year 2 onwards, you'll specialise in fashion branding topics whilst choosing electives such as entrepreneurship, international business, digital business, consulting, marketing, or people and HR. The course moves towards a final capstone project or consultancy brief that integrates your learning, often involving real client work or a dissertation.

Who it's for

This course suits those interested in the intersection of fashion, business strategy and international markets. You'll develop expertise in areas such as marketing, strategy, international business, finance, entrepreneurship and supply chain management. Most accepted students held A-levels or equivalent; the typical UCAS tariff band among recent entrants was 160–175 points. The course is taught in English.

University & format

Glasgow Caledonian University is a public university on its Main Campus in Scotland. This is a full-time, 4-year Bachelor's degree (BA Hons) taught in English. The degree is accredited by the Chartered Institute of Marketing (CIM) for gaining CIM qualifications through the Graduate Gateway, and as a recognised UK degree-awarding body, it is nationally recognised.

Student satisfaction

How students on this course answered the National Student Survey, by theme.

The teaching on my course
93%
Learning opportunities
95%
Assessment and feedback
90%
Academic Support
91%
Organisation and management
93%
Learning resources
97%
Student voice
88%

Share of students responding positively. Overall student satisfaction: 96%.

Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)

Applicant information

The next application dates for this course, followed by facts the provider publishes.

Application timelineWhat happens next
  1. 2027 entryCompleted applications can be submitted

    Your application needs a reference before you can send it.

  2. 2026 entryFinal date for 2026 applications

    Applications must reach UCAS by 18:00 UK time.

  3. 2026 entryLast day to add a Clearing choice

    Check that this course still has a vacancy before adding it.

  4. 2027 entryEqual-consideration deadline

    18:00 UK time for most undergraduate courses.

Show 5 later dates
  1. 2027 entryUCAS Extra opens

    Applicants who used all five choices and hold no offer may be able to add another choice.

  2. 2027 entryLast day applications go directly to providers

    Applications received after 18:00 UK time are entered into Clearing.

  3. 2027 entryClearing opens

    Eligible applicants can see vacancies and release themselves into Clearing.

  4. 2027 entryFinal date for 2027 applications

    Applications must reach UCAS by 18:00 UK time.

  5. 2027 entryLast day to add a Clearing choice

    Check that this course still has a vacancy before adding it.

Entry & how to get in

Most entrants held A-levels or equivalent50% of accepted students came in with A-levels or equivalent (entrants over recent years).
Typical UCAS tariff: 160 - 175 pointsThe most common UCAS tariff band among accepted students. This is what entrants had, not a stated requirement.
Professionally accreditedAccredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Graduate Gateway
Entry requirements are set by the universityGrades, subjects and contextual offers vary. Check GCU's official course page for the current offer.

Who gets in

What recently admitted students actually held, official admissions data, not a stated requirement.

UCAS tariff of entrants

Grades are the A-level equivalent of each points band. Tap a band to check your own chances below.

Qualifications held on entry

QualificationShare
A-levels or equivalent50%
another higher-education qualification49%
an Access course1%

Entry & your chances

An honest read from the official entry data, plus your personal match.

Competitive entry

Accepted students typically held strong UCAS tariffs. Check how your predicted grades compare and whether a contextual offer applies.

Will you get in? Plot your grades

Pick your predicted A-levels and watch your UCAS points land on the real spread of students admitted to this course.

Each bar is the share of admitted students in that UCAS-points band (lower → higher). Grades show the A-level equivalent.

Add your grades to see where you land

Your points will drop onto the distribution above, with an honest above / within / below read.

Based on the official admitted-student tariff distribution. Many universities make contextual (reduced-grade) offers, so a result below the range doesn’t rule you out.

How to apply

Undergraduate applications go through UCAS. Here’s what matters for this course, the right deadline, the grades to aim for, and the steps in order.

Apply by13 January 2027, 18:00 UK timefor this course
Typical gradesA*A*A*A-level equivalent admitted students held
UCAS codeW2N5quote this on your application
  1. 1
    Register on UCAS Hub

    Create your UCAS application and add this course (code W2N5). One application covers up to five choices.

  2. 2
    Write your personal statement

    A single statement covers all your choices, so keep it broad enough for similar courses while showing genuine interest in this subject.

  3. 3
    Submit by 13 January 2027, 18:00 UK time

    UCAS equal-consideration deadline for most undergraduate courses. Source: UCAS 2027 dates.

  4. 4
    Reply to your offers

    When decisions are in, pick a firm (first) choice and an insurance (back-up) choice with slightly lower grades.

  5. 5
    Results day & confirmation

    On results day (mid-August) your place is confirmed if you meet the offer. Just missed? Talk to the university, or find a place through Clearing.

💡 Many universities make a contextual (reduced-grade) offer, for example based on your school’s results, time in care, or where you live. Ask GCU whether you’re eligible before you apply; it can lower the grades you need.

Fees & funding

What this course costs and how UK student finance covers it.

Tuition per year

Home£9,790 / yr

Provider fee page. Set under Scotland's student-finance system; the provider's page is authoritative.

Check fees at GCU →

If you normally live in Scotland

For eligible Scottish-domiciled students at an eligible Scottish provider, SAAS can pay tuition directly. Living-cost support can combine bursary and loan and depends on household income and student circumstances. Students from elsewhere use their home funding body.

Check the current amounts with SAAS →

Paying for it

  • SAAS tuition payment: paid directly to the university for eligible Scottish-domiciled students, applied for through SAAS.
  • Living-cost support: a mix of bursary and loan from SAAS, depending on household income.
  • Repayment: only above the Scottish repayment threshold, and written off at the end of the plan term.
  • Earn alongside: most students work part-time in term, part-time roles on the StudySmarter job board.

Scotland runs its own system through SAAS; check saas.gov.uk for current rates.

Funding matched to this course

Scholarships & bursaries you could qualify for

All GCU funding →
No verified named award is shown for this provider yet.

That does not mean no funding exists. Check the university directory for current amounts, eligibility and application dates.

We only display a named award when its provider source identifies the award and who it is for.

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Career quizApplication walkthroughSalary & CV check

Careers & earnings

What Business & Management graduates actually earn, from real outcome data, 15 months, 3 years and 5 years after graduating.

Graduate earnings: this course

WhenMedianTypical rangeGraduates
15 months after£25,000£23,500 – £28,500275
3 years after£22,500£19,000 – £27,500205
5 years after£28,500£23,500 – £33,000220

Nominal earnings for graduates of this course/subject at this provider. Stronger evidence. Published sample: 275. Cohort 2021-22.

Graduate outcomes, 15 months on: this course

92%
continue past their first year
  1. 1Graduate / AnalystOn a scheme or first role · 0–2 yrs
  2. 2Specialist / ManagerOwning an area, marketing, finance, ops · 2–5 yrs
  3. 3Senior / Head ofLeading a function and a team · 5–10 yrs
  4. 4Director / FounderRunning a business unit or your own company · 10+ yrs

How pay grows: this course vs Business & Management nationally

Starting (15 months) HESA GO
£25,000
£24,000 – £32,000
After 3 years LEO
£22,500
£21,250 – £30,000
After 5 years LEO
£28,500
£26,350 – £37,200
national rangethis course’s medianaxis £20,000 – £38,500

National figures for Business & Management graduates, HESA Graduate Outcomes (15 months) and the Longitudinal Education Outcomes (LEO) dataset (3 & 5 years). These are national, not university-specific; actual pay varies by employer, region, role and experience. Different cohorts, so the bars are not one group over time.

Work out your pay

Headline figures hide a lot. Calculate realistic take-home pay for this field by role, region and experience, then check your CV before you apply.

What happened to 100 students?

Choose an outcome to translate the published percentage into a simple 100-person view. Each dot represents one percentage point, not an individual tracked student.

92 of 100

continued or completed

continued into the next year or completed their qualification

Source: Discover Uni, using Graduate Outcomes and continuation data. Cohorts: 2022-23. Stronger evidence. Published sample: 275. Cohort 2021-22. Each tab is a separate published measure; categories can overlap and should not be added together.

Value compared with similar courses

How this course’s 5-year median earnings compare with Business & Management courses at the same study level.

This course £28,500Peer median £31,000Middle 50% £26,500–£37,000
35th percentile

Compared with 3,421 courses with compatible official earnings data. This is a course-value comparison, not a quality ranking.

Is BA (Hons) International Fashion Branding worth it?

Weigh it carefully. On these figures graduates of BA (Hons) International Fashion Branding earn close to non-graduate pay, so on cost alone the course is slow to pay off.

Slower payoff: a long break-even relative to what this course adds
break evenyr 0yr 5yr 10yr 15yr 20yr 25yr 30yr 35graduateWorth it ≈ year 34

Cumulative earnings vs. going straight to work at 18, counting tuition and 4 years of wages given up while studying. The line clears zero around year 34. This is a simplified gross-earnings comparison, not a forecast of cash loan repayments.

+£5,840
10-year payoff
extra earnings over the first decade, after the fees you pay
1.1×
Return on investment
extra earnings over 10 yrs per £1 of fees
£39,160
Tuition over the course
£9,790/yr × 4 yrs (published course home fee)
£28,500
Grad earnings, 5 yrs on
£4,500 above a non-graduate (£24,000)

Model: this course’s own median graduate earnings (Graduate Outcomes / LEO) above the £24,000 non-graduate baseline (ONS), net of £9,790/yr over 4 years (published course home fee). Eligible England-domiciled students can apply for a Tuition Fee Loan; repayments are 9% only on income above the threshold, with anything left written off after 40 years. That makes the cash flow different from conventional commercial debt. Opportunity cost assumes £18,000 gross earnings forgone in each study year; figures are nominal and exclude tax, living costs, investment returns and loan interest. A simplified estimate. Earnings and actual fees vary by graduate, provider, fee status and UK nation.

Job market & outlook

How Business & Management graduates fare in the labour market, and how AI is reshaping the work.

87%
in work or further study 15 months after graduating, across Business & Management courses nationally.
Graduate Outcomes
60%
of working graduates are in highly skilled work or further study.
highly skilled
81%
of students continue past their first year (still enrolled or completed).
continuation

How AI is changing the work

AI doesn't replace the profession, it shifts it: routine tasks get automated, while judgement, working with people and using AI well become more valuable.

What AI takes off your plate

  • Routine reporting and data pulls
  • First-draft decks and copy
  • Standard forecasts and reconciliations
  • Scheduling and admin workflows

More human than ever

  • Strategy and judgement under uncertainty
  • Leading, negotiating and selling
  • Sense-checking and owning what AI produces
  • Relationships with clients and teams

The strongest graduates pair subject depth with the ability to use AI tools critically.

Roles & employers

Where Business & Management graduates typically go, indicative destinations from graduate career data. Each role links to live openings on the StudySmarter job board.

Where they work

  • Consultancies
  • Corporate graduate schemes
  • Retail & FMCG
  • Startups & scale-ups

Is this course right for you?

The essentials UK applicants ask about: finance, outcomes, entry and quality.

💷

Student finance

Published home tuition is £9,790/year for this course. Tuition for eligible Scottish-domiciled students is paid by SAAS directly to the university, applied for through SAAS and not Student Finance England. Living-cost support is a mix of bursary and loan, and you repay only above the Scottish threshold.

📈

Where graduates go

Most graduates were in work or further study, with a median salary of £25,000. See the full breakdown in Careers & earnings above.

🎯

Your entry chances

Use the UCAS points calculator above to see how your predicted grades compare with admitted students, and whether a contextual offer could apply.

Official-data snapshot

Averaging the official measures published for it, this course scores 9.2 out of 10: NSS 92.4% · continued 92%.

Who studies here and in this subject?

Provider- and UK subject-level context.

Glasgow Caledonian University

All students22,205
International22.7%
Aged 25+38%

Business and management across the UK

Students586,710
Aged 25+44.3%

HESA student record 2024/25. Counts are rounded.

Is Business & Management right for you?

Tick what applies to you and see how good a fit it is.

International students

What applying to GCU from outside the UK involves: fees, English, visa, funding and living costs.

Tuition fees

International tuition is set per course by GCU; international fees are typically £12,000–£30,000/year for classroom subjects and higher for lab/clinical ones. You’re not eligible for UK Tuition Fee or Maintenance Loans, so plan for fees plus living costs upfront.

English language

Most UK undergraduate courses ask for around IELTS 6.0–6.5 (no band below 5.5–6.0), or an accepted equivalent. If you’re just short, most universities run a pre-sessional English course that counts towards the requirement.

Student visa

You’ll usually need a Student visa (Student Route). After you accept an offer the university issues a CAS; you then show funds for fees plus about £1,023–£1,334/month living costs and pay the Immigration Health Surcharge for NHS access.

Scholarships & funding

Many universities offer international/global scholarships (often £2,000–£6,000/yr), check GCU’s funding pages.

Living costs

Budget roughly £1,100–£1,400/month outside London and £1,400–£1,800/month in London for rent, food and travel; the figure also matters for your visa.

Working while you study

A Student visa usually allows up to 20 hours/week in term time and full-time in holidays, useful alongside study, though not something to rely on for fees.

Visa rules and fees change. Always confirm the current requirements with GCU and gov.uk before you apply.

Common questions

Entry is competitive. Accepted students typically held strong UCAS tariffs. The most common tariff band among recent entrants was 160 - 175 UCAS points. Use the calculator on this page to see where your predicted grades would put you; many universities also make lower contextual offers.
Set by GCU. Most accepted students held A-levels or equivalent. Check the university's course page for the exact offer.
For Marketing graduates from this provider, typical earnings around £25,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
The published home tuition is £9,790 per year for this course. Tuition for eligible Scottish-domiciled students is paid by SAAS directly to the university, applied for through SAAS and not Student Finance England. Living-cost support is a mix of bursary and loan, and you repay only above the Scottish threshold. See Fees & funding on this page to work out your numbers.
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