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University of Southampton · Undergraduate
BA (Hons) Luxury Brand Management Bachelor's degree at Southampton
BA (Hons) Luxury Brand Management at Southampton. Over three years of full-time study, taught in English, the course builds understanding of how luxury goods and services are positioned, marketed and sold, drawing on the wider business expertise of a Russell Group institution founded in…
BA (Hons)
Award
3
Years
Full-time
Study mode
95%
in work/study (15m)
About this course
Explore our BA Luxury Brand Management degree at the University of Southampton. Study luxury brand management and earn a bachelor’s degree in the industry. From the provider’s course page.
BA (Hons) Luxury Brand Management is a Bachelor's degree (BA (Hons)) at Southampton, based in Winchester. It runs 3 years, studied full-time.
For Marketing graduates from this provider, 95% were in work or further study 15 months after graduating, 85% in highly skilled roles, typical earnings around £28,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
For the typical curriculum, specialisations, career paths and graduate earnings for Business & Management, see the sections below.
Course evidence score
The arithmetic mean of the official measures available for this course: NSS satisfaction, graduate activity and continuation.
9.2
/ 10
Exceptional
3 of 3 official measures
Student satisfaction
What students say in the National Student Survey
Excellent89
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Graduate outcomes
In work or further study 15 months after graduating
Exceptional95
Limited evidence Published sample: 20; treat comparisons cautiously. Cohort 2021-23. Graduate Outcomes work or further study 95% (2021-23; Discover Uni snapshot 2026-06-21)
Continuation
Students who continue past their first year
Exceptional93
Published threshold met Discover Uni suppresses continuation data below its publication threshold. Cohort 2022-23. Continuation 93% (2022-23; Discover Uni snapshot 2026-06-21)
Curriculum & modules
Real modules published for this course, grouped only where the source gives a year, stage or level.
Year 1 4 modules
- Luxury ContextsCore
- Intro to Sustainable Luxury BusinessCore
- Luxury brandingCore
- The Luxury ConsumerCore
Year 2 3 modules
- Experiential luxuryCore
- Luxury Collaborations & PartnershipsCore
- Luxury: Innovation & TechnologyCore
Year 3 5 modules
- Luxury EthicsCore
- Luxury Major Project Part 1- ProjectCore
- Luxury Major Project Part 2- ExecutionCore
- Luxury Service- The Customer Experience: Service Marketing and managementCore
- Professional Planning (BA LBM)Core
Source: provider course page. Modules can change; required/optional status, credits, descriptions and assessment are shown only when explicitly published.
Course in depth
What this course covers, who it suits and where it leads.
What you'll study
The course is built around core business disciplines applied to the luxury context, so students gain grounding in areas such as Marketing, Finance, HR / People, Operations, Strategy, International Business, Entrepreneurship, Supply Chain and Consulting. This spread means the degree doesn't confine itself to marketing alone but treats luxury brand management as a function that touches on how a business is financed, staffed, organised and grown internationally. Studying these areas alongside a focus on luxury allows students to see how standard business tools and frameworks are adapted when applied to premium and prestige markets, where brand value, exclusivity and customer experience carry particular weight. Across the three years, students would expect to build both theoretical understanding and the kind of practical business literacy that employers across sectors look for, while keeping luxury brands as the throughline connecting each topic studied.
Who it's for
This course suits someone genuinely curious about how brands are built and sustained, particularly in markets where perception, heritage and craftsmanship matter as much as price. It will appeal to students who enjoy thinking about the connections between marketing, finance and international business, rather than wanting to specialise narrowly from day one. If you're the kind of person who notices how luxury companies communicate, position themselves and manage customer relationships, and want to turn that interest into structured business knowledge, this degree gives you room to explore that curiosity properly. Studying it will involve engaging with multiple sides of running a business, from strategy and operations to people management, so it suits someone comfortable moving between subjects rather than fixing on one. It's also a reasonable fit for students who enjoy the culture and setting of Winchester and want a smaller, campus-based experience within a larger Russell Group university. Most entrants arrive holding A-levels or equivalent, typically within the 112–127 UCAS tariff range, so students coming from a fairly standard sixth-form or college background, with a genuine interest in business and luxury markets rather than a fixed idea of a single career path, are well suited to this course.
Careers & job market
Nationally, across Business & Management courses, 87% of graduates are in work or further study 15 months after graduating, and 60% of working graduates are in highly skilled roles or further study, figures that reflect the sector as a whole rather than this course or university specifically. National graduate earnings data (Graduate Outcomes / LEO) show starting salaries 15 months after graduation ranging from £24,000 to £32,000, moving to between £21,250 and £30,000 after three years, and £26,350 to £37,200 after five years. These are national figures for the broader Business & Management field, not guarantees tied to this particular degree, but they give a sense of the range graduates in this area tend to experience. Nationally, 81% of students on comparable courses continue past their first year, either still enrolled or having completed, which offers some context on retention across the field. A grounding across marketing, finance, strategy, international business and related areas, applied specifically to luxury markets, is intended to prepare graduates for roles connected to brand management, retail, and international business more broadly, though individual outcomes will vary.
University & format
The University of Southampton is a public, research-intensive Russell Group university founded in 1862, with a total student population of 21,335. This particular course is based at the university's Winchester site and is studied full-time over three years, taught in English. As a recognised UK degree-awarding body, the university's qualifications are nationally recognised, and its Russell Group membership situates this course within an institution with a broader research and academic standing beyond this individual programme.
Student satisfaction
How students on this course answered the National Student Survey, by theme.
Share of students responding positively.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Applicant information
The next application dates for this course, followed by facts the provider publishes.
Application timelineWhat happens next
- 2027 entryCompleted applications can be submitted
Your application needs a reference before you can send it.
- 2026 entryFinal date for 2026 applications
Applications must reach UCAS by 18:00 UK time.
- 2026 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
- 2027 entryEqual-consideration deadline
18:00 UK time for most undergraduate courses.
Show 5 later dates
- 2027 entryUCAS Extra opens
Applicants who used all five choices and hold no offer may be able to add another choice.
- 2027 entryLast day applications go directly to providers
Applications received after 18:00 UK time are entered into Clearing.
- 2027 entryClearing opens
Eligible applicants can see vacancies and release themselves into Clearing.
- 2027 entryFinal date for 2027 applications
Applications must reach UCAS by 18:00 UK time.
- 2027 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
Published entryBBC typical offer
Provider-published requirement; check the linked course page before applying.
Contextual offersPublished by this provider
The provider publishes contextual-offer information. Eligibility and any reduced offer are applicant-specific.
Open daysOpen days and visits
See and book current events. Dates can fill or change.
Entry & how to get in
Typical offer (from the provider)The university’s course page lists a typical A-level offer of BBC. Always check the provider for the current offer and subject requirements.
Most entrants held A-levels or equivalent51% of accepted students came in with A-levels or equivalent (entrants over recent years).
Typical UCAS tariff: 112 - 127 pointsThe most common UCAS tariff band among accepted students. This is what entrants had, not a stated requirement.
Entry requirements are set by the universityGrades, subjects and contextual offers vary. Check Southampton's official course page for the current offer.
Who gets in
What recently admitted students actually held, official admissions data, not a stated requirement.
UCAS tariff of entrants
Grades are the A-level equivalent of each points band. Tap a band to check your own chances below.
Qualifications held on entry
| Qualification | Share |
|---|---|
| A-levels or equivalent | 51% |
| a foundation course | 23% |
| another higher-education qualification | 19% |
| a previous degree | 4% |
| a Baccalaureate | 2% |
| Other | 1% |
Entry & your chances
An honest read from the official entry data, plus your personal match.
Offer-based entry
Entry is set by the university and based on your offer. Use your predicted grades to see how you compare, then check the university's stated requirements.
Will you get in? Plot your grades
Pick your predicted A-levels and watch your UCAS points land on the real spread of students admitted to this course.
Your UCAS points0
▾
Each bar is the share of admitted students in that UCAS-points band (lower → higher). Grades show the A-level equivalent.
Add your grades to see where you land
Based on the official admitted-student tariff distribution. Many universities make contextual (reduced-grade) offers, so a result below the range doesn’t rule you out.
How to apply
Undergraduate applications go through UCAS. Here’s what matters for this course, the right deadline, the grades to aim for, and the steps in order.
Apply by13 January 2027, 18:00 UK timefor this course
Typical gradesBBBA-level equivalent admitted students held
- 1Register on UCAS Hub
Create your UCAS application and add this course. One application covers up to five choices.
- 2Write your personal statement
A single statement covers all your choices, so keep it broad enough for similar courses while showing genuine interest in this subject.
- 3Submit by 13 January 2027, 18:00 UK time
UCAS equal-consideration deadline for most undergraduate courses. Source: UCAS 2027 dates.
- 4Reply to your offers
When decisions are in, pick a firm (first) choice and an insurance (back-up) choice with slightly lower grades.
- 5Results day & confirmation
On results day (mid-August) your place is confirmed if you meet the offer. Just missed? Talk to the university, or find a place through Clearing.
💡 Many universities make a contextual (reduced-grade) offer, for example based on your school’s results, time in care, or where you live. Ask Southampton whether you’re eligible before you apply; it can lower the grades you need.
Fees & funding
What this course costs and how UK student finance covers it.
Tuition per year
Homeup to £9,790 / yr
International£24,800 / yr
Provider fee page (England 2026/27 cap where not stated).
Check fees at Southampton →For students who normally live in England
illustrative Maintenance Loan per year
£9,790tuition used per year, illustrative full-time England fee-cap scenario
illustrative borrowing over 3 years
2026/27 Student Finance England figures. Maintenance support is means-tested and this two-point view is not an entitlement calculator. The course total uses its published length and home fee where both are available; a missing full-time fee uses the clearly labelled England-cap scenario, while part-time fees and unknown lengths are never guessed. Use the official calculator. Scotland, Wales and Northern Ireland use separate systems: SAAS, Student Finance Wales, and Student Finance NI.
Starting on or after 1 January 2027?
The Lifelong Learning Entitlement is a separate system. A new learner’s tuition entitlement is currently stated as £39,160 (about 480 credits at 2026/27 fee levels), subject to prior study and eligibility. Check the official LLE guide.
Paying for it
- Tuition Fee Loan: can cover eligible tuition up to the applicable limit and is paid straight to the provider.
- Maintenance Loan: up to £10,830/yr away from home outside London (England, 2026/27), means-tested on household income.
- Repayment: 9% of income above £25,000, nothing below it; written off after 40 years.
- Earn alongside: most students work part-time in term, part-time roles on the StudySmarter job board.
England figures shown; Scotland, Wales & NI run their own schemes, check gov.uk.
Funding matched to this course
All Southampton funding →Scholarships & bursaries you could qualify for
Named awards published by the university. Compare the eligibility and application route before budgeting for one.
electrical engineering students
Check eligibility →Global Talent in Adult Nursing Scholarship£5,000 off tuition fees
international students studying eligible undergraduate or postgraduate master's in adult n
Check eligibility →Amounts, exclusions and deadlines can change. An award is not guaranteed unless the university confirms it.
StudyKit · free
Still deciding what to study?
StudyKit brings course choice, applications and funding together in one place, with a personal AI assistant. Find what really fits you and start your UCAS application step by step.
Career quizApplication walkthroughSalary & CV check
Careers & earnings
What Business & Management graduates actually earn, from real outcome data, 15 months, 3 years and 5 years after graduating.
Graduate earnings: this course
| When | Median | Typical range | Graduates |
|---|---|---|---|
| 15 months after | £28,000 | £24,000 – £36,000 | 20 |
| 3 years after | £31,000 | £26,000 – £40,500 | 35 |
| 5 years after | £42,500 | £35,500 – £53,000 | 35 |
Nominal earnings for graduates of this course/subject at this provider. Limited evidence. Published sample: 20; treat comparisons cautiously. Cohort 2021-23.
Graduate outcomes, 15 months on: this course
95%
in work or further study 15 months on
85%
in highly skilled work or study
93%
continue past their first year
70%
find their work meaningful
80%
say work fits their future plans
- 1Graduate / AnalystOn a scheme or first role · 0–2 yrs
- 2Specialist / ManagerOwning an area, marketing, finance, ops · 2–5 yrs
- 3Senior / Head ofLeading a function and a team · 5–10 yrs
- 4Director / FounderRunning a business unit or your own company · 10+ yrs
How pay grows: this course vs Business & Management nationally
Starting (15 months) HESA GO
£28,000
£24,000 – £32,000After 3 years LEO
£31,000
£21,250 – £30,000After 5 years LEO
£42,500
£26,350 – £37,200national rangethis course’s medianaxis £19,500 – £44,000
National figures for Business & Management graduates, HESA Graduate Outcomes (15 months) and the Longitudinal Education Outcomes (LEO) dataset (3 & 5 years). These are national, not university-specific; actual pay varies by employer, region, role and experience. Different cohorts, so the bars are not one group over time.
Work out your pay
Headline figures hide a lot. Calculate realistic take-home pay for this field by role, region and experience, then check your CV before you apply.
What happened to 100 students?
Choose an outcome to translate the published percentage into a simple 100-person view. Each dot represents one percentage point, not an individual tracked student.
95 of 100
were in work or further study
15 months after graduation
85% working5% working and studying5% in further study85% in highly skilled work or study
Source: Discover Uni, using Graduate Outcomes and continuation data. Cohorts: 2021-23. Limited evidence. Published sample: 20; treat comparisons cautiously. Cohort 2021-23. Each tab is a separate published measure; categories can overlap and should not be added together.
Value compared with similar courses
How this course’s 5-year median earnings compare with Business & Management courses at the same study level.
This course £42,500Peer median £31,000Middle 50% £26,500–£37,000
87th percentile
Compared with 3,421 courses with compatible official earnings data. This is a course-value comparison, not a quality ranking.
Lancaster UniversityBSc (Hons) Business and Human Resource Management (Industry)£42,500Lancaster UniversityBSc (Hons) Business and Human Resource Management (Study Abroad)£42,500Lancaster UniversityBSc (Hons) Business and Human Resource Management£42,500Lancaster UniversityBSc (Hons) Business Management (Industry)£42,500
UK occupations graduates enter
Published graduate destinations, joined conservatively to UK SOC 2020, ONS pay and Skills England demand.
- Business and public service associate professionalsSOC 2020 35 · 60% of published destinations · ASHE median £38,760
- Web and Multimedia Design ProfessionalsSOC 2020 214 · 15% of published destinations · ASHE median £32,574
- Business, Research and Administrative ProfessionalsSOC 2020 243 · 10% of published destinations · ASHE median £48,746
- Design occupationsSOC 2020 342 · 10% of published destinations · ASHE median £35,957
Discover Uni JOBLIST/JOBTYPE; ONS ASHE 2025 provisional, all employee jobs; Skills England Occupations in Demand 2025. SOC is shown only for an exact normalised label match; demand is shown only at exact four-digit SOC. Published sample: 65; response rate: 60%. Pay describes the occupation across workers, not a guaranteed graduate salary.
Job market & outlook
How Business & Management graduates fare in the labour market, and how AI is reshaping the work.
87%
in work or further study 15 months after graduating, across Business & Management courses nationally.
Graduate Outcomes60%
of working graduates are in highly skilled work or further study.
highly skilled81%
of students continue past their first year (still enrolled or completed).
continuationHow AI is changing the work
AI doesn't replace the profession, it shifts it: routine tasks get automated, while judgement, working with people and using AI well become more valuable.
What AI takes off your plate
- Routine reporting and data pulls
- First-draft decks and copy
- Standard forecasts and reconciliations
- Scheduling and admin workflows
More human than ever
- Strategy and judgement under uncertainty
- Leading, negotiating and selling
- Sense-checking and owning what AI produces
- Relationships with clients and teams
The strongest graduates pair subject depth with the ability to use AI tools critically.
Roles & employers
Where Business & Management graduates typically go, indicative destinations from graduate career data. Each role links to live openings on the StudySmarter job board.
Roles graduates go into
Where they work
- Consultancies
- Corporate graduate schemes
- Retail & FMCG
- Startups & scale-ups
Jobs after this course
Current roles from the StudySmarter job board that suit Business & Management graduates.
Business Director, Marketing ScienceXcedeBusiness ManagerLGPS CentralBusiness Change ManagerIGA Talent SolutionsBusiness Case ManagerPeregrineBusiness DirectorMedialab GroupBusiness Rates SurveyorW TalentLive from the StudySmarter job board · as of 2026-08-01.See all matching jobs
Is this course right for you?
The essentials UK applicants ask about: finance, outcomes, entry and quality.
💷
Student finance
For comparison, the standard full-time England tuition cap is up to £9,790 per year in 2026/27; the actual fee varies by course and provider. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years.
📈
Where graduates go
95% were in work or further study 15 months after graduating, with a median salary of £28,000. See the full breakdown in Careers & earnings above.
🎯
Your entry chances
Use the UCAS points calculator above to see how your predicted grades compare with admitted students, and whether a contextual offer could apply.
⭐
Official-data snapshot
Averaging the official measures published for it, this course scores 9.2 out of 10: NSS 88.7% · in work or study 95% · continued 93%.
Who studies here and in this subject?
Provider- and UK subject-level context.
The University of Southampton
All students25,785
International35.1%
Aged 25+17%
Business and management across the UK
Students586,710
Aged 25+44.3%
HESA student record 2024/25. Counts are rounded.
Local crime-data context
A neutral snapshot around the published teaching location.
Around Winchester
816 street-level reports returned within roughly one mile across 2026-04 to 2026-06.
Violent Crime 270Shoplifting 141Public Order 82Anti Social Behaviour 69Drugs 68
Police.uk street-level API. Approximate locations, not confined to campus. England, Wales and Northern Ireland; not Scotland.
Is Business & Management right for you?
Tick what applies to you and see how good a fit it is.
International students
What applying to Southampton from outside the UK involves: fees, English, visa, funding and living costs.
Tuition fees
International tuition is £24,800 / year for this course (from the provider’s fee page). You’re not eligible for UK Tuition Fee or Maintenance Loans, so plan for fees plus living costs upfront.
English language
Most UK undergraduate courses ask for around IELTS 6.0–6.5 (no band below 5.5–6.0), or an accepted equivalent. If you’re just short, most universities run a pre-sessional English course that counts towards the requirement.
Student visa
You’ll usually need a Student visa (Student Route). After you accept an offer the university issues a CAS; you then show funds for fees plus about £1,023–£1,334/month living costs and pay the Immigration Health Surcharge for NHS access.
Scholarships & funding
Southampton offers the Global Talent in Adult Nursing Scholarship (£5,000 off tuition fees) for international students, see Scholarships above.
Living costs
Budget roughly £1,100–£1,400/month outside London and £1,400–£1,800/month in London for rent, food and travel; the figure also matters for your visa.
Working while you study
A Student visa usually allows up to 20 hours/week in term time and full-time in holidays, useful alongside study, though not something to rely on for fees.
Visa rules and fees change. Always confirm the current requirements with Southampton and gov.uk before you apply.
Related courses
More at Southampton
Business & Management at other universities
Common questions
How competitive is entry?
Entry is offer-based and set by the university. The most common tariff band among recent entrants was 112 - 127 UCAS points. Use the calculator on this page to see where your predicted grades would put you; many universities also make lower contextual offers.
What are the entry requirements?
Set by Southampton. Most accepted students held A-levels or equivalent. Check the university's course page for the exact offer.
What do graduates go on to do?
For Marketing graduates from this provider, 95% were in work or further study 15 months after graduating, 85% in highly skilled roles, typical earnings around £28,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
What will it cost me?
For comparison, the standard full-time England tuition cap is up to £9,790 per year in 2026/27; the actual fee varies by course and provider. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years. See Fees & funding on this page to work out your numbers.
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