BA (Hons) Business Analysis and Technology and Business Enterprise Bachelor's degree at Strathclyde

One part, Introduction to Tourism Studies, introduces tourism management as both, international business and as a global cultural phenomenon. It provides insights into key concepts and theories to understand the intricacy of this industry in commercial, cultural and environmental terms. The other part, Managing People, focuses on the contemporary and practical issues of how people are organised and managed in the workplace and examines different theoretical perspectives which help our understand

The module will provide you with a balanced introduction to economics which will be based on a programme of systematic directed reading, supplemented by experiments and exercises undertaken in tutorials. The second half of the module is the study of how analytical thinking, scientific method and associated tools can be used to help decision making. This Business Analysis element of the module will provide an overview of where methods and tools are widely used across a large range of industries i

The aim of this module is to provide you with a solid foundation and understanding of the theories and principles underlying marketing and entrepreneurship. A combination of the subjects will be taught to enhance understanding of the way the two disciplines address issues related to both the macro and micro-environment contexts of markets and entrepreneurship.

Assessment: individual coursework

This module will provide you with an introduction to finance and accounting, covering the basic concepts and practicalities of corporate finance, the principles of valuation, financial management and business investment, the role and purpose of company accounts and their usefulness, security analysis, risk and returns from investments, and personal finance.

This module introduces learners to the field and practice of international business and management. Drawing on classical and recent debates in theory and practice including, but not limited to commercial concerns, learners will be equipped with an understanding of the foundational principles and developments of the subject.

The ICE Pathway - 'Innovation, Commercialisation & Entrepreneurship', where you'll learn about the Foundations of 'What is Business'. Alongside: Personal & Professional Development: Who am I? How Do I learn? How do I lead & work in a team? Knowledge & Practice: What is a business/organisation? Why does this matter? How does this affect society? Experiential Learning: Real-world cases & clients; team-based and student-centred Learning approaches

This class aims to support you in developing key skills that are important to both your academic and future career. These include skills associated with: research data analysis critical writing team working communication

The second year concentrates on developing understanding through industry-specific contextualisation. Sessions are weekly and three hours in length. Topics Semester 1 include: Working in Business Organisations Working Business Research & Consultancy Working Internationally Working in the Third Sector Rhetorics & Oratory. Semester 2 is about developing the proposal of Management Development Programme 3; with a presentation and a final report.

This class aims to provide you with a rigorous understanding of the innovation management process and the role of creativity therein. You'll learn about key theories underpinning practice and, within groups, explore these through case-based research.

Building on the foundation of year 1, this class is designed to provide a practical introduction to how new ventures are managed and developed. Following a highly interactive approach (rather than traditional lecture patterns), you'll be involved in individual and group activities which will encourage creative thinking and 'learning by doing' in addressing the real opportunities and challenges that face the first-time entrepreneur.

This class is one of the two undergraduate Business Analysis & Technology classes before the Honours year that apply various approaches to operations management problems. Following on from the fundamentals in the first year class, this class introduces you to the subject of operations management in detail and provides opportunity for you to apply some of the basic decision analysis techniques, including simulation, in this context.

This class forms a bridge between the first year class and more advanced classes in Enterprise Resource Planning, Business Process Outsourcing, the role of ICT in business environment, etc. The class will seek to combine conceptual and technical skills, and it will provide the basis for a series of classes in third and Honours years, especially in areas of Business Process Integration with ERP, organisational innovation and E-commerce.