BA (Hons) Fashion Management with Marketing Bachelor's degree at Southampton Solent University
BA (Hons) Fashion Management with Marketing at SSU combines fashion industry expertise with marketing and business management principles, preparing you for roles across retail, brand development and commercial fashion sectors.
About this course
Combine specialised study of the fashion industry with a broad knowledge base in marketing, management and finance on this innovative, specialist degree. From the provider’s course page.
BA (Hons) Fashion Management with Marketing is a Bachelor's degree (BA (Hons)) at SSU, based in East Park Terrace. It runs 3 years, studied full-time.
For Business and management graduates from this provider, 95% were in work or further study 15 months after graduating, 55% in highly skilled roles, typical earnings around £26,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
For the typical curriculum, specialisations, career paths and graduate earnings for Business & Management, see the sections below.
Course evidence score
The arithmetic mean of the official measures available for this course: NSS satisfaction, graduate activity and continuation.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Moderate evidence Published sample: 40; avoid reading small differences as meaningful. Cohort 2021-23. Graduate Outcomes work or further study 95% (2021-23; Discover Uni snapshot 2026-06-21)
Published threshold met Discover Uni suppresses continuation data below its publication threshold. Cohort 2022-23. Continuation 85% (2022-23; Discover Uni snapshot 2026-06-21)
Curriculum & modules
Real modules published for this course, grouped only where the source gives a year, stage or level.
Year one 4 modules
- Fashion Eco SystemsCore
Module details
This foundational module provides a holistic view of the entire fashion industry to inform an understanding of how fashion businesses are organised. You'll be introduced to the fashion industry as a global ecosystem, showing how interconnected processes, people, and decisions shape the journey of a product from raw material to consumer - developing an understanding of the entire fashion value chain.
- Circular EconomyCore
Module details
This module provides a deep, practical immersion into the principles of the circular economy, ensuring sustainability is a core technical competency. You'll gain a comprehensive understanding of the shift from linear to circular systems in the fashion industry, enabling you to critically engage with strategies that close the loop, reduce waste, design for longevity, and support the development of circular business models and processes.
- From Concept to ConsumerCore
Module details
This module introduces students to the core principles of marketing, public relations (PR), and social media strategy within the fashion and beauty sectors. You will examine the strategic role of marketing and critically evaluate how brands communicate, position themselves, and employ integrated tactics to engage and influence target audiences.
- Fashion AnalyticsCore
Module details
This module will give you an understanding of financial theories, practices, and formulas relevant to the fashion industry, and how these are used to aid decision-making. You'll also explore how consumer data and analytics are applied in buying, merchandising, and marketing contexts and will learn how data-driven insights support range planning, sales forecasting, and the creation of evidence-based strategies that drive business success.
Year two 5 modules
- Fashion, Culture and SocietyCore
Module details
This module examines the powerful role fashion plays in shaping cultural identity, social movements, and political discourse. You'll explore critical perspectives on globalisation, decolonising fashion, and media representation, ensuring you possess the critical thinking skills to lead with cultural awareness and social responsibility.
- Strategic Digital ExperienceCore
Module details
In this module you will explore digital strategy as a holistic framework for creating value across the customer journey. The module advances beyond omnichannel marketing to focus on the holistic customer experience, including user experience (UX) design, customer relationship management (CRM), and the secure management of customer data.
- Sustainable Supply ChainCore
Module details
This module offers a specialised examination of modern fashion supply chains and production, focusing on the integration of technology to create efficient, transparent, and ethical systems. You will addresses the strategic aspects of sourcing that are fundamental to buying and explore the impact of AI in demand forecasting and blockchain for traceability.
- Creating a Product RangeOptional
Module details
This immersive, practice-led module challenges you to create a product range to a live brief from a partner company. You will develop a complete buying and merchandising plan for a new capsule collection, including market and trend analysis, range planning, and sourcing strategy, providing tangible evidence of their professional competencies.
- Social CurrencyOptional
Module details
This module examines the essential role of digital communities and data-informed strategy in contemporary media, communications, and content creation. Groups will take ownership of the social media channels for the course's brand, Carbon, developing targeted, evidence-based campaigns and marketing plans, using real-world data to track, iterate, and refine their approach.
Final year 5 modules
- Research for InnovationCore
Module details
This module provides you with the academic and practical knowledge and understanding to conceive, plan and manage a research-based project, paving the way for the Professional Realisation module. The module provides rigorous preparation for your final major project - evolving from a simple research proposal to identifying a significant industry problem and developing an innovative, research-informed concept and business case.
- Business Ideation and DevelopmentCore
Module details
In this module you'll have the chance to pursue an area of fashion you want to explore in greater depth and breadth, and which relates to your own career direction and aspirations. Effective research will inform problem-solving and innovation to current fashion industry challenges.
- Professional RealisationCore
Module details
In this module you will synthesise research and development to create innovative, viable and professional solutions to a contemporary business challenge. You'll engage in inquiry and ideation to critically connect research to opportunity, developing strategic concepts within your chosen industry context.
- The Media EventOptional
Module details
The module enables you to master the strategic and collaborative process of event management by designing and executing an engaging live (IRL) event. You'll learn to critically reflect on the four stages of event planning and the complexity of event roles, providing an in-depth analysis of the future viability of IRL events in their professional sector.
- Global Fashion MarketsOptional
Module details
In this module you'll critically evaluate complex international business scenarios, integrate insights from previous learning, and apply strategic reasoning to develop evidence-based recommendations that demonstrate mastery of
Source: provider course page. Modules can change; required/optional status, credits, descriptions and assessment are shown only when explicitly published.
Course in depth
What this course covers, who it suits and where it leads.
What you'll study
This course combines specialised study of the fashion industry with a broad knowledge base in marketing, management and finance. You'll usually begin with foundations in how firms work, marketing principles, and business economics. In your second year, you'll move into operations and supply chain management, organisational behaviour, and strategy. Throughout, the fashion context shapes your learning. In your final year, you'll choose specialisations such as entrepreneurship, international business, digital business, marketing, consulting, or people and HR, and you'll complete a capstone project or consultancy brief that integrates your degree. The course progresses from core business concepts to sector-specific application and real-world problem-solving.
Who it's for
This course suits graduates interested in fashion business, brand management and marketing strategy. You'll develop practical skills in market analysis, consumer behaviour and campaign development. The curriculum covers specialisations such as Marketing, Finance, HR, Operations, Strategy, International Business, Entrepreneurship, Supply Chain and Consulting. Most entrants held A-levels or equivalent; the typical UCAS tariff among accepted students was 128–143 points. You'll need English language proficiency at degree level.
Careers & job market
Across Business & Management courses nationally, 87% of graduates were in work or further study 15 months after graduating, and 60% of working graduates were in highly skilled roles or further study. National Graduate Outcomes data shows starting salaries of £24,000–£32,000 at 15 months; after three years, £21,250–£30,000; and after five years, £26,350–£37,200.
University & format
This is a 3-year full-time BA (Hons) degree taught at Southampton Solent University, a University located in the UK, delivered in English. The course is accredited by the Chartered Institute of Marketing (CIM) for gaining CIM qualifications through the Graduate Gateway. Southampton Solent University is a recognised UK degree-awarding body, your degree is nationally recognised. The university achieved Gold for teaching quality in the Office for Students' TEF 2023.
Student satisfaction
How students on this course answered the National Student Survey, by theme.
Share of students responding positively.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Applicant information
The next application dates for this course, followed by facts the provider publishes.
- 2027 entryCompleted applications can be submitted
Your application needs a reference before you can send it.
- 2026 entryFinal date for 2026 applications
Applications must reach UCAS by 18:00 UK time.
- 2026 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
- 2027 entryEqual-consideration deadline
18:00 UK time for most undergraduate courses.
Show 5 later dates
- 2027 entryUCAS Extra opens
Applicants who used all five choices and hold no offer may be able to add another choice.
- 2027 entryLast day applications go directly to providers
Applications received after 18:00 UK time are entered into Clearing.
- 2027 entryClearing opens
Eligible applicants can see vacancies and release themselves into Clearing.
- 2027 entryFinal date for 2027 applications
Applications must reach UCAS by 18:00 UK time.
- 2027 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
Provider-published requirement; check the linked course page before applying.
The provider publishes contextual-offer information. Eligibility and any reduced offer are applicant-specific.
Names detected beside accreditation or recognition copy on the provider course page; verify the route and intake.
Year in industry. Availability, selection and pay can vary.
See and book current events. Dates can fill or change.
Entry & how to get in
Who gets in
What recently admitted students actually held, official admissions data, not a stated requirement.
UCAS tariff of entrants
Grades are the A-level equivalent of each points band. Tap a band to check your own chances below.
Qualifications held on entry
| Qualification | Share |
|---|---|
| A-levels or equivalent | 90% |
| Other | 10% |
Entry & your chances
An honest read from the official entry data, plus your personal match.
Entry is set by the university and based on your offer. Use your predicted grades to see how you compare, then check the university's stated requirements.
Will you get in? Plot your grades
Pick your predicted A-levels and watch your UCAS points land on the real spread of students admitted to this course.
Each bar is the share of admitted students in that UCAS-points band (lower → higher). Grades show the A-level equivalent.
Based on the official admitted-student tariff distribution. Many universities make contextual (reduced-grade) offers, so a result below the range doesn’t rule you out.
How to apply
Undergraduate applications go through UCAS. Here’s what matters for this course, the right deadline, the grades to aim for, and the steps in order.
- 1Register on UCAS Hub
Create your UCAS application and add this course (code FAM1). One application covers up to five choices.
- 2Write your personal statement
A single statement covers all your choices, so keep it broad enough for similar courses while showing genuine interest in this subject.
- 3Submit by 13 January 2027, 18:00 UK time
UCAS equal-consideration deadline for most undergraduate courses. Source: UCAS 2027 dates.
- 4Reply to your offers
When decisions are in, pick a firm (first) choice and an insurance (back-up) choice with slightly lower grades.
- 5Results day & confirmation
On results day (mid-August) your place is confirmed if you meet the offer. Just missed? Talk to the university, or find a place through Clearing.
Fees & funding
What this course costs and how UK student finance covers it.
Tuition per year
Standard capped home fee at English providers (2026/27); Scotland, Wales & NI differ.
Check fees at SSU →For students who normally live in England
2026/27 Student Finance England figures. Maintenance support is means-tested and this two-point view is not an entitlement calculator. The course total uses its published length and home fee where both are available; a missing full-time fee uses the clearly labelled England-cap scenario, while part-time fees and unknown lengths are never guessed. Use the official calculator. Scotland, Wales and Northern Ireland use separate systems: SAAS, Student Finance Wales, and Student Finance NI.
Starting on or after 1 January 2027?
The Lifelong Learning Entitlement is a separate system. A new learner’s tuition entitlement is currently stated as £39,160 (about 480 credits at 2026/27 fee levels), subject to prior study and eligibility. Check the official LLE guide.
Paying for it
- Tuition Fee Loan: can cover eligible tuition up to the applicable limit and is paid straight to the provider.
- Maintenance Loan: up to £10,830/yr away from home outside London (England, 2026/27), means-tested on household income.
- Repayment: 9% of income above £25,000, nothing below it; written off after 40 years.
- Earn alongside: most students work part-time in term, part-time roles on the StudySmarter job board.
England figures shown; Scotland, Wales & NI run their own schemes, check gov.uk.
Scholarships & bursaries you could qualify for
That does not mean no funding exists. Check the university directory for current amounts, eligibility and application dates.
We only display a named award when its provider source identifies the award and who it is for.
Still deciding what to study?
StudyKit brings course choice, applications and funding together in one place, with a personal AI assistant. Find what really fits you and start your UCAS application step by step.
Careers & earnings
What Business & Management graduates actually earn, from real outcome data, 15 months, 3 years and 5 years after graduating.
Graduate earnings: this course
| When | Median | Typical range | Graduates |
|---|---|---|---|
| 15 months after | £26,000 | £25,000 – £29,500 | 40 |
| 3 years after | £22,500 | £18,000 – £26,500 | 565 |
| 5 years after | £28,500 | £23,000 – £37,000 | 575 |
Nominal earnings for graduates of this course/subject at this provider. Moderate evidence. Published sample: 40; avoid reading small differences as meaningful. Cohort 2021-23.
Graduate outcomes, 15 months on: this course
- 1Graduate / AnalystOn a scheme or first role · 0–2 yrs
- 2Specialist / ManagerOwning an area, marketing, finance, ops · 2–5 yrs
- 3Senior / Head ofLeading a function and a team · 5–10 yrs
- 4Director / FounderRunning a business unit or your own company · 10+ yrs
How pay grows: this course vs Business & Management nationally
National figures for Business & Management graduates, HESA Graduate Outcomes (15 months) and the Longitudinal Education Outcomes (LEO) dataset (3 & 5 years). These are national, not university-specific; actual pay varies by employer, region, role and experience. Different cohorts, so the bars are not one group over time.
Work out your pay
Headline figures hide a lot. Calculate realistic take-home pay for this field by role, region and experience, then check your CV before you apply.
What happened to 100 students?
Choose an outcome to translate the published percentage into a simple 100-person view. Each dot represents one percentage point, not an individual tracked student.
were in work or further study
15 months after graduation
Source: Discover Uni, using Graduate Outcomes and continuation data. Cohorts: 2021-23. Moderate evidence. Published sample: 40; avoid reading small differences as meaningful. Cohort 2021-23. Each tab is a separate published measure; categories can overlap and should not be added together.
Value compared with similar courses
How this course’s 5-year median earnings compare with Business & Management courses at the same study level.
Compared with 3,421 courses with compatible official earnings data. This is a course-value comparison, not a quality ranking.
UK occupations graduates enter
Published graduate destinations, joined conservatively to UK SOC 2020, ONS pay and Skills England demand.
- Business and public service associate professionalsSOC 2020 35 · 45% of published destinations · ASHE median £38,760
- Administrative occupationsSOC 2020 41 · 15% of published destinations · ASHE median £27,006
- Managers, directors and senior officialsSOC 2020 1 · 10% of published destinations · ASHE median £51,733
- Sales occupationsSOC 2020 71 · 10% of published destinations · ASHE median £15,975
Discover Uni JOBLIST/JOBTYPE; ONS ASHE 2025 provisional, all employee jobs; Skills England Occupations in Demand 2025. SOC is shown only for an exact normalised label match; demand is shown only at exact four-digit SOC. Published sample: 25; response rate: 60%. Pay describes the occupation across workers, not a guaranteed graduate salary.
Job market & outlook
How Business & Management graduates fare in the labour market, and how AI is reshaping the work.
How AI is changing the work
AI doesn't replace the profession, it shifts it: routine tasks get automated, while judgement, working with people and using AI well become more valuable.
What AI takes off your plate
- Routine reporting and data pulls
- First-draft decks and copy
- Standard forecasts and reconciliations
- Scheduling and admin workflows
More human than ever
- Strategy and judgement under uncertainty
- Leading, negotiating and selling
- Sense-checking and owning what AI produces
- Relationships with clients and teams
The strongest graduates pair subject depth with the ability to use AI tools critically.
Roles & employers
Where Business & Management graduates typically go, indicative destinations from graduate career data. Each role links to live openings on the StudySmarter job board.
Roles graduates go into
Where they work
- Consultancies
- Corporate graduate schemes
- Retail & FMCG
- Startups & scale-ups
Jobs after this course
Current roles from the StudySmarter job board that suit Business & Management graduates.
Is this course right for you?
The essentials UK applicants ask about: finance, outcomes, entry and quality.
Student finance
For comparison, the standard full-time England tuition cap is up to £9,790 per year in 2026/27; the actual fee varies by course and provider. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years.
Where graduates go
95% were in work or further study 15 months after graduating, with a median salary of £26,000. See the full breakdown in Careers & earnings above.
Your entry chances
Use the UCAS points calculator above to see how your predicted grades compare with admitted students, and whether a contextual offer could apply.
Official-data snapshot
Averaging the official measures published for it, this course scores 9.1 out of 10: NSS 92.1% · in work or study 95% · continued 85%.
Who studies here and in this subject?
Provider- and UK subject-level context.
Southampton Solent University
Business and management across the UK
HESA student record 2024/25. Counts are rounded.
Local crime-data context
A neutral snapshot around the published teaching location.
Around East Park Terrace
3,609 street-level reports returned within roughly one mile across 2026-04 to 2026-06.
Police.uk street-level API. Approximate locations, not confined to campus. England, Wales and Northern Ireland; not Scotland.
Is Business & Management right for you?
Tick what applies to you and see how good a fit it is.
International students
What applying to SSU from outside the UK involves: fees, English, visa, funding and living costs.
Tuition fees
International tuition is set per course by SSU; international fees are typically £12,000–£30,000/year for classroom subjects and higher for lab/clinical ones. You’re not eligible for UK Tuition Fee or Maintenance Loans, so plan for fees plus living costs upfront.
English language
Most UK undergraduate courses ask for around IELTS 6.0–6.5 (no band below 5.5–6.0), or an accepted equivalent. If you’re just short, most universities run a pre-sessional English course that counts towards the requirement.
Student visa
You’ll usually need a Student visa (Student Route). After you accept an offer the university issues a CAS; you then show funds for fees plus about £1,023–£1,334/month living costs and pay the Immigration Health Surcharge for NHS access.
Scholarships & funding
Many universities offer international/global scholarships (often £2,000–£6,000/yr), check SSU’s funding pages.
Living costs
Budget roughly £1,100–£1,400/month outside London and £1,400–£1,800/month in London for rent, food and travel; the figure also matters for your visa.
Working while you study
A Student visa usually allows up to 20 hours/week in term time and full-time in holidays, useful alongside study, though not something to rely on for fees.
Visa rules and fees change. Always confirm the current requirements with SSU and gov.uk before you apply.
Related courses
More at SSU
Business & Management at other universities
Common questions
How competitive is entry?
What are the entry requirements?
What do graduates go on to do?
What will it cost me?
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