BA (Hons) Fashion Styling and Creative Direction · SSUBachelor's degree · 3 years
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Southampton Solent University · Undergraduate

BA (Hons) Fashion Styling and Creative Direction Bachelor's degree at Southampton Solent University

BA (Hons) Fashion Styling and Creative Direction at SSU. Fashion styling and creative direction demand both artistic vision and practical technical expertise.

BA (Hons)
Award
3
Years
Full-time
Study mode
85%
in work/study (15m)

About this course

Explore the world of fashion styling and creative direction and develop the creative and technical skills you need to become successful. From the provider’s course page.

BA (Hons) Fashion Styling and Creative Direction is a Bachelor's degree (BA (Hons)) at SSU, based in East Park Terrace. It runs 3 years, studied full-time.

For Design studies graduates from this provider, 85% were in work or further study 15 months after graduating, 55% in highly skilled roles, typical earnings around £24,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)

For the typical curriculum, specialisations, career paths and graduate earnings for Art & Design, see the sections below.

Course evidence score

The arithmetic mean of the official measures available for this course: NSS satisfaction, graduate activity and continuation.

9.0
/ 10
Exceptional
3 of 3 official measures
Student satisfaction
What students say in the National Student Survey
Excellent86

Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)

Graduate outcomes
In work or further study 15 months after graduating
Excellent85

Moderate evidence Published sample: 35; avoid reading small differences as meaningful. Cohort 2022-23. Graduate Outcomes work or further study 85% (2021-23; Discover Uni snapshot 2026-06-21)

Continuation
Students who continue past their first year
Exceptional100

Published threshold met Discover Uni suppresses continuation data below its publication threshold. Cohort 2022-23. Continuation 100% (2022-23; Discover Uni snapshot 2026-06-21)

Curriculum & modules

Real modules published for this course, grouped only where the source gives a year, stage or level.

Year one 4 modules
  • Icons and ImageCore
    Module details

    This module will expand your understanding of past and contemporary contexts while developing core skills in research, concept development, and shoot planning. By studying diverse image-making approaches and fashion theory, you will gain essential knowledge of the techniques, practices, and collaborative roles that drive successful fashion imagery.

  • Fashion MomentsCore
    Module details

    The aim of this module is to change the way you look at fashion images to better understand the power of visuals and their place in the world. You will look at fashion and beauty imagery from a theoretical point of view and use this deeper understanding to support the creation of your own practical work.

  • Beauty FuturesCore
    Module details

    This module offers a practice-led introduction to the core subjects and skills required for producing beauty focused imagery for editorial and advertising contexts. Through lectures, group seminars, and technical workshops, you will develop an informed understanding of trend driven visuals and the cultural influences shaping contemporary beauty media.

  • Fashion Stories: Concept to PrintCore
    Module details

    This module introduces you to the creative, technical, and collaborative processes behind producing professional fashion shoots for editorial fashion publications. You will learn how to conceptualize, plan, style, photograph, and deliver a fashion story tailored to both brand identity and audience.

Year two 4 modules
  • Future FocusCore
    Module details

    This shared, interdisciplinary module provides a 'launchpad' for students across our fashion courses, to collaborate on a live brief - mirroring the professional creative team environment. This client-focused module will give you the confidence to get out into industry and give you the ability to apply the skills gained during your first year of studies.

  • Fashion in MotionCore
    Module details

    This module provides a comprehensive introduction to the development of fashion film and moving image, from its experimental beginnings to contemporary brand-led productions, while exploring how film and animation shape modern visual communication.

  • Creative Campaign DirectionCore
    Module details

    This module explores emerging technologies, campaign production, moving image, and future trends to build knowledge of digital fashion platforms and industry practice, enabling you to create design-led, practice-based research that is trend aware, technically grounded as developing creative directors.

  • The Fashion StatementCore
    Module details

    This module provides an essential opportunity to critically engage with the complex political, social, and cultural landscapes that shape the contemporary fashion industry. Students will be able to choose a cultural, political, or social issue that they are passionate about, investigate it, and express their thoughts and feelings about it through a variety of media.

Final year 4 modules
  • Major Project: CreateCore
    Module details

    This module gives you the opportunity to demonstrate your combined technical and practical skills with critical thinking, and present yourself as an informed and progressive visual communicator.

  • Major Project: Ideas and investigationCore
    Module details

    This module consolidates skills developed through previous levels in preparation for your graduation and career launch. You will learn to define, research, and develop an industry-standard project aligned to a career plan or graduate destination. Through a self-determined topic, you will hone your skills in communication, interrogation and innovation.

  • Professional IdentityCore
    Module details

    Using your specialist skills, you will plan and create a substantial, high-quality body of work that directly addresses the needs of your future career plan. This will be completed through either a self-directed project or an industry-led opportunity, such as a micro-placement, live brief, or competition.

  • Professional PerspectivesCore
    Module details

    This module will support you in refining your career direction by critically assessing current industry practice and your own body of work. By identifying your strengths and areas of development in relation to your chosen industry direction, you'll build professional confidence and establish a link between academic study and professional application.

Source: provider course page. Modules can change; required/optional status, credits, descriptions and assessment are shown only when explicitly published.

Course in depth

What this course covers, who it suits and where it leads.

What you'll study

This course develops your creative and technical skills in fashion styling and creative direction. A typical Art & Design degree like this progresses from visual foundations to specialist practice. Year 1 covers design principles, colour and composition, workshop techniques in textiles and making, and contextual studies in art and design history. Year 2 deepens your studio practice through sustained projects, explores digital and emerging media relevant to fashion, and introduces live briefs with real industry deadlines. Year 3 focuses on a specialist pathway in your chosen area, such as fashion and textiles, graphic design, illustration, fine art, or UX and digital, alongside professional practice and portfolio development. You'll culminate in a self-directed final major project, publicly exhibited at the degree show.

Who it's for

You're drawn to fashion not as a consumer but as a creator and problem-solver. You think visually, have an eye for detail and narrative, and enjoy working across media, photography, digital tools, curation. You're curious about how styling choices communicate brand identity or cultural meaning. You'll thrive if you're comfortable with critique, enjoy collaborating with other creatives, and can balance imaginative thinking with organised project management. This course suits you if you want hands-on experience building a professional portfolio whilst grounding your work in theory and research.

Careers & job market

Across Art & Design courses nationally, 87% of graduates are in work or further study within 15 months of graduating. Of those working, 55% are in highly skilled roles or pursuing further study. Graduate earnings nationally for this field range from £22,000–£27,000 at 15 months post-graduation, rising to £20,825–£29,400 after five years. Careers extend beyond fashion houses to branding, retail, media production and cultural institutions, anywhere visual identity and creative direction matter.

University & format

Southampton Solent University is a University located in East Park Terrace. This BA (Hons) degree is studied full-time over 3 years in English. The course is recognised as a UK degree-awarding body with nationally recognised qualifications. Southampton Solent University received a Gold award for teaching quality in the Office for Students' TEF 2023.

Student satisfaction

How students on this course answered the National Student Survey, by theme.

The teaching on my course
93%
Learning opportunities
93%
Assessment and feedback
79%
Academic Support
93%
Organisation and management
73%
Learning resources
96%
Student voice
73%

Share of students responding positively.

Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)

Applicant information

The next application dates for this course, followed by facts the provider publishes.

Application timelineWhat happens next
  1. 2027 entryCompleted applications can be submitted

    Your application needs a reference before you can send it.

  2. 2026 entryFinal date for 2026 applications

    Applications must reach UCAS by 18:00 UK time.

  3. 2026 entryLast day to add a Clearing choice

    Check that this course still has a vacancy before adding it.

  4. 2027 entryEqual-consideration deadline

    18:00 UK time for most undergraduate courses.

Show 5 later dates
  1. 2027 entryUCAS Extra opens

    Applicants who used all five choices and hold no offer may be able to add another choice.

  2. 2027 entryLast day applications go directly to providers

    Applications received after 18:00 UK time are entered into Clearing.

  3. 2027 entryClearing opens

    Eligible applicants can see vacancies and release themselves into Clearing.

  4. 2027 entryFinal date for 2027 applications

    Applications must reach UCAS by 18:00 UK time.

  5. 2027 entryLast day to add a Clearing choice

    Check that this course still has a vacancy before adding it.

Published entry104-120 UCAS points typical offer

Provider-published requirement; check the linked course page before applying.

Contextual offersPublished by this provider

The provider publishes contextual-offer information. Eligibility and any reduced offer are applicant-specific.

PlacementPublished placement option

Placement year. Availability, selection and pay can vary.

Open daysCome to an open day

See and book current events. Dates can fill or change.

Entry & how to get in

Typical offer (from the provider)The university’s course page lists a typical A-level offer of 104-120 UCAS points. Always check the provider for the current offer and subject requirements.
Most entrants held A-levels or equivalent75% of accepted students came in with A-levels or equivalent (entrants over recent years).
Typical UCAS tariff: 96 - 111 pointsThe most common UCAS tariff band among accepted students. This is what entrants had, not a stated requirement.
Entry requirements are set by the universityGrades, subjects and contextual offers vary. Check SSU's official course page for the current offer.

Who gets in

What recently admitted students actually held, official admissions data, not a stated requirement.

UCAS tariff of entrants

Grades are the A-level equivalent of each points band. Tap a band to check your own chances below.

Qualifications held on entry

QualificationShare
A-levels or equivalent75%
another higher-education qualification10%
No / unknown prior qualifications10%
Other10%

Entry & your chances

An honest read from the official entry data, plus your personal match.

Accessible entry

Accepted students came in with a broad spread of qualifications and UCAS points. If you're worried about grades, this course has historically taken a wide range, and contextual offers may apply.

Will you get in? Plot your grades

Pick your predicted A-levels and watch your UCAS points land on the real spread of students admitted to this course.

Each bar is the share of admitted students in that UCAS-points band (lower → higher). Grades show the A-level equivalent.

Add your grades to see where you land

Your points will drop onto the distribution above, with an honest above / within / below read.

Based on the official admitted-student tariff distribution. Many universities make contextual (reduced-grade) offers, so a result below the range doesn’t rule you out.

How to apply

Undergraduate applications go through UCAS. Here’s what matters for this course, the right deadline, the grades to aim for, and the steps in order.

Apply by13 January 2027, 18:00 UK timefor this course
Typical gradesBCCA-level equivalent admitted students held
UCAS codeFSC1quote this on your application
  1. 1
    Register on UCAS Hub

    Create your UCAS application and add this course (code FSC1). One application covers up to five choices.

  2. 2
    Write your personal statement

    A single statement covers all your choices, so keep it broad enough for similar courses while showing genuine interest in this subject.

  3. 3
    Submit by 13 January 2027, 18:00 UK time

    UCAS equal-consideration deadline for most undergraduate courses. Source: UCAS 2027 dates.

  4. 4
    Reply to your offers

    When decisions are in, pick a firm (first) choice and an insurance (back-up) choice with slightly lower grades.

  5. 5
    Results day & confirmation

    On results day (mid-August) your place is confirmed if you meet the offer. Just missed? Talk to the university, or find a place through Clearing.

💡 Many universities make a contextual (reduced-grade) offer, for example based on your school’s results, time in care, or where you live. Ask SSU whether you’re eligible before you apply; it can lower the grades you need.

Fees & funding

What this course costs and how UK student finance covers it.

Tuition per year

Homeup to £9,790 / yr
International£20,000 / yr

Provider fee page (England 2026/27 cap where not stated).

Check fees at SSU →

For students who normally live in England

illustrative Maintenance Loan per year
£9,790tuition used per year, illustrative full-time England fee-cap scenario
illustrative borrowing over 3 years

2026/27 Student Finance England figures. Maintenance support is means-tested and this two-point view is not an entitlement calculator. The course total uses its published length and home fee where both are available; a missing full-time fee uses the clearly labelled England-cap scenario, while part-time fees and unknown lengths are never guessed. Use the official calculator. Scotland, Wales and Northern Ireland use separate systems: SAAS, Student Finance Wales, and Student Finance NI.

Starting on or after 1 January 2027?

The Lifelong Learning Entitlement is a separate system. A new learner’s tuition entitlement is currently stated as £39,160 (about 480 credits at 2026/27 fee levels), subject to prior study and eligibility. Check the official LLE guide.

Paying for it

  • Tuition Fee Loan: can cover eligible tuition up to the applicable limit and is paid straight to the provider.
  • Maintenance Loan: up to £10,830/yr away from home outside London (England, 2026/27), means-tested on household income.
  • Repayment: 9% of income above £25,000, nothing below it; written off after 40 years.
  • Earn alongside: most students work part-time in term, part-time roles on the StudySmarter job board.

England figures shown; Scotland, Wales & NI run their own schemes, check gov.uk.

Funding matched to this course

Scholarships & bursaries you could qualify for

All SSU funding →
No verified named award is shown for this provider yet.

That does not mean no funding exists. Check the university directory for current amounts, eligibility and application dates.

We only display a named award when its provider source identifies the award and who it is for.

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Still deciding what to study?

StudyKit brings course choice, applications and funding together in one place, with a personal AI assistant. Find what really fits you and start your UCAS application step by step.

Career quizApplication walkthroughSalary & CV check

Careers & earnings

What Art & Design graduates actually earn, from real outcome data, 15 months, 3 years and 5 years after graduating.

Graduate earnings: this course

WhenMedianTypical rangeGraduates
15 months after£24,000£22,000 – £26,00035
3 years after£20,500£15,500 – £25,000365
5 years after£25,500£20,500 – £31,000385

Nominal earnings for graduates of this course/subject at this provider. Moderate evidence. Published sample: 35; avoid reading small differences as meaningful. Cohort 2022-23.

Graduate outcomes, 15 months on: this course

85%
in work or further study 15 months on
55%
in highly skilled work or study
100%
continue past their first year
80%
find their work meaningful
70%
say work fits their future plans
  1. 1Graduate roleFirst role after the degree · 0–2 yrs
  2. 2Specialist / PractitionerWorking in art & design · 2–5 yrs
  3. 3Senior / LeadLeading work and people · 5–10 yrs
  4. 4Head of / ExpertSenior leadership or deep expertise · 10+ yrs

How pay grows: this course vs Art & Design nationally

Starting (15 months) HESA GO
£24,000
£22,000 – £27,000
After 3 years LEO
£20,500
£17,000 – £24,000
After 5 years LEO
£25,500
£20,825 – £29,400
national rangethis course’s medianaxis £16,000 – £30,500

National figures for Art & Design graduates, HESA Graduate Outcomes (15 months) and the Longitudinal Education Outcomes (LEO) dataset (3 & 5 years). These are national, not university-specific; actual pay varies by employer, region, role and experience. Different cohorts, so the bars are not one group over time.

Work out your pay

Headline figures hide a lot. Calculate realistic take-home pay for this field by role, region and experience, then check your CV before you apply.

What happened to 100 students?

Choose an outcome to translate the published percentage into a simple 100-person view. Each dot represents one percentage point, not an individual tracked student.

85 of 100

were in work or further study

15 months after graduation

85% working0% working and studying0% in further study55% in highly skilled work or study

Source: Discover Uni, using Graduate Outcomes and continuation data. Cohorts: 2021-23. Moderate evidence. Published sample: 35; avoid reading small differences as meaningful. Cohort 2022-23. Each tab is a separate published measure; categories can overlap and should not be added together.

Value compared with similar courses

How this course’s 5-year median earnings compare with Art & Design courses at the same study level.

This course £25,500Peer median £24,500Middle 50% £22,125–£26,500
62nd percentile

Compared with 1,698 courses with compatible official earnings data. This is a course-value comparison, not a quality ranking.

UK occupations graduates enter

Published graduate destinations, joined conservatively to UK SOC 2020, ONS pay and Skills England demand.

  • Sales occupationsSOC 2020 71 · 25% of published destinations · ASHE median £15,975
  • Managers, directors and senior officialsSOC 2020 1 · 20% of published destinations · ASHE median £51,733
  • Artistic, literary and media occupationsSOC 2020 341 · 20% of published destinations · ASHE median £33,824
  • Leisure, travel and related personal service occupationsSOC 2020 62 · 10% of published destinations · ASHE median £22,297
  • Elementary occupationsSOC 2020 9 · 10% of published destinations · ASHE median £19,087
  • Media ProfessionalsSOC 2020 249 · 10% of published destinations · ASHE median £40,895

Discover Uni JOBLIST/JOBTYPE; ONS ASHE 2025 provisional, all employee jobs; Skills England Occupations in Demand 2025. SOC is shown only for an exact normalised label match; demand is shown only at exact four-digit SOC. Published sample: 25; response rate: 55%. Pay describes the occupation across workers, not a guaranteed graduate salary.

Job market & outlook

How Art & Design graduates fare in the labour market, and how AI is reshaping the work.

87%
in work or further study 15 months after graduating, across Art & Design courses nationally.
Graduate Outcomes
55%
of working graduates are in highly skilled work or further study.
highly skilled
85%
of students continue past their first year (still enrolled or completed).
continuation

How AI is changing the work

AI doesn't replace the profession, it shifts it: routine tasks get automated, while judgement, working with people and using AI well become more valuable.

What AI takes off your plate

  • Routine information gathering
  • First-draft writing and summaries
  • Standard analysis and admin
  • Repetitive processing tasks

More human than ever

  • Judgement and original thinking
  • Working with and leading people
  • Owning and sense-checking AI output
  • Ethics and accountability

The strongest graduates pair subject depth with the ability to use AI tools critically.

Roles & employers

Where Art & Design graduates typically go, indicative destinations from graduate career data. Each role links to live openings on the StudySmarter job board.

Where they work

  • Design studios & agencies
  • In-house brand teams
  • Games & media companies
  • Freelance & self-employed

Is this course right for you?

The essentials UK applicants ask about: finance, outcomes, entry and quality.

💷

Student finance

For comparison, the standard full-time England tuition cap is up to £9,790 per year in 2026/27; the actual fee varies by course and provider. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years.

📈

Where graduates go

85% were in work or further study 15 months after graduating, with a median salary of £24,000. See the full breakdown in Careers & earnings above.

🎯

Your entry chances

Use the UCAS points calculator above to see how your predicted grades compare with admitted students, and whether a contextual offer could apply.

Official-data snapshot

Averaging the official measures published for it, this course scores 9.0 out of 10: NSS 85.7% · in work or study 85% · continued 100%.

Who studies here and in this subject?

Provider- and UK subject-level context.

Southampton Solent University

All students8,515
International14.9%
Aged 25+38.3%

Design, and creative and performing arts across the UK

Students178,755
Aged 25+15.7%

HESA student record 2024/25. Counts are rounded.

Local crime-data context

A neutral snapshot around the published teaching location.

Around East Park Terrace

3,609 street-level reports returned within roughly one mile across 2026-04 to 2026-06.

Violent Crime 1144Shoplifting 481Anti Social Behaviour 437Public Order 322Drugs 293

Police.uk street-level API. Approximate locations, not confined to campus. England, Wales and Northern Ireland; not Scotland.

Is Art & Design right for you?

Tick what applies to you and see how good a fit it is.

International students

What applying to SSU from outside the UK involves: fees, English, visa, funding and living costs.

Tuition fees

International tuition is £20,000 / year for this course (from the provider’s fee page). You’re not eligible for UK Tuition Fee or Maintenance Loans, so plan for fees plus living costs upfront.

English language

Most UK undergraduate courses ask for around IELTS 6.0–6.5 (no band below 5.5–6.0), or an accepted equivalent. If you’re just short, most universities run a pre-sessional English course that counts towards the requirement.

Student visa

You’ll usually need a Student visa (Student Route). After you accept an offer the university issues a CAS; you then show funds for fees plus about £1,023–£1,334/month living costs and pay the Immigration Health Surcharge for NHS access.

Scholarships & funding

Many universities offer international/global scholarships (often £2,000–£6,000/yr), check SSU’s funding pages.

Living costs

Budget roughly £1,100–£1,400/month outside London and £1,400–£1,800/month in London for rent, food and travel; the figure also matters for your visa.

Working while you study

A Student visa usually allows up to 20 hours/week in term time and full-time in holidays, useful alongside study, though not something to rely on for fees.

Visa rules and fees change. Always confirm the current requirements with SSU and gov.uk before you apply.

Common questions

Entry is historically accessible, accepted students came in with a broad spread of qualifications. The most common tariff band among recent entrants was 96 - 111 UCAS points. Use the calculator on this page to see where your predicted grades would put you; many universities also make lower contextual offers.
Set by SSU. Most accepted students held A-levels or equivalent. Check the university's course page for the exact offer.
For Design studies graduates from this provider, 85% were in work or further study 15 months after graduating, 55% in highly skilled roles, typical earnings around £24,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
For comparison, the standard full-time England tuition cap is up to £9,790 per year in 2026/27; the actual fee varies by course and provider. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years. See Fees & funding on this page to work out your numbers.
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