BSc (Hons) Business and Management with a Foundation Year Bachelor's degree at the University of Kent

How do businesses function effectively in a global context? How do they understand their markets and consumers while managing and leading responsibly? You'll address these questions by exploring the importance of globalisation to business and finance. You'll learn about the dynamic nature of marketing through concepts such as the marketing mix and in the process develop a holistic understanding of what is happening in the rapidly-changing global marketplace. By taking a case-study based approach

Unlock your potential and gain the essential skills for academic success at university. You'll develop effective study habits, learn to manage your time, and gain strategies for independent learning. You'll conduct academic research, by learning to find, evaluate, and use academic sources, while avoiding plagiarism. Your writing skills will be developed through extended writing activities, referencing, proofreading, and editing. You'll also improve your communication skills by learning how to st

How do businesses operate today? What are their key functions and how are they organised? Most importantly, what do managers need to know in order to make sound decisions? You'll develop a broad understanding of essential business management and accounting models, exploring theories that are integral to how businesses work. By looking at fundamental business strategies and different tools of analysis – like break-even calculations, ratio analysis, capital appraisal models, and decision trees – y

Throughout the course, students actively engage in discussions and practical applications, preparing them to confront complex global economic challenges armed with a data-driven approach. By the end of the course, students emerge equipped with the necessary skills to analyse economic data effectively and contribute meaningfully to informed decision-making in the global economic landscape.

Dive into a project that sparks your curiosity and hones your academic skills, as you choose a topic you're passionate about and transform your research into a compelling essay. This module allows you to develop and apply the learning from your Autumn term module 'Academic Skills Development'. You will improve your research and writing skills further and refine your use of sources. While you conduct your reading and research, you'll engage in reflective practices improving your ability to assess

How do you effectively manage people in organisations? In this module, we'll tackle that question by exploring decision-making processes concerning work design, organisational structure, and accountability. We'll consider classical management perspectives such as scientific management and human relations theory, as well as contemporary issues like culture management and diverse leadership styles. Through case studies, you'll develop critical thinking skills and gain an understanding of contempor

How do companies measure, assess and communicate their financial performance? Managers prepare, read and interpret financial information daily and they use it to communicate company financial results to a variety of stakeholders. In this module you'll learn how sole traders and limited companies record accounting transactions using bookkeeping and how they summarise and report their financial results to external stakeholders using financial statements. You'll also gain essential knowledge of the

Given the startling pace at which human-driven changes are occurring to our social and ecological systems, what skills do you need to be ready for whatever challenges await you when you graduate? You'll look at the biggest challenge facing businesses in every industry today: how to organise themselves in ways that ensure a sustainable future for the global community. You'll look at various case studies to examine the impact climate change is having on business. You'll also consider the key theor

Economics is a crucial tool for businesses to utilise to help make informed decisions that support success and drive growth. Developing a knowledge of microeconomics will help you understand how millions of consumers and producers make decisions, how they interact, and how they use scarce resources. You will learn how to apply microeconomic theories and tools to understand consumer and producer behaviour, resource allocation, and pricing policy, including cost-benefit analysis. The application o

Marketing is an exciting and dynamic field that offers endless opportunities for innovation, creativity and growth. With advancements in technology, shifts in consumer behaviour and emerging trends, marketers have the opportunity to explore new strategies and tactics to help firms effectively reach and communicate with their target customers. Creating brand awareness, engagement, satisfaction and loyalty is vital for sales growth in competitive and dynamic markets. You'll learn how to develop an

Excel is the industry standard software for data processing and modelling, so if you want to hit the ground running in your career, mastery of Excel is crucial. You'll learn the techniques of Excel and spreadsheet modelling through realistic problems and extensive exercises, giving you real hands-on experience to make rapid progress. By the end of the module, you wont only have mastered excel to report, model and forecast for businesses, you'll have also developed the confidence you need to pres

This module aims to equip you with the knowledge and skills to identify, analyse, and evaluate ethical issues in business. Through critical reflection and analytical argumentation, you'll develop the ability to articulate your views and critique opposing perspectives on ethical matters. The focus of this module is on gaining an in-depth understanding of ethical issues in business.