BA (Hons) Fashion Marketing and Business Bachelor's degree at Norwich University of the Arts
BA (Hons) Fashion Marketing and Business at NUA is nationally recognised and awarded by a UK degree-awarding body. The university holds Gold for teaching quality in the Office for Students' TEF 2023 and is.
About this course
Become a business strategist who understands the marketing mechanics behind big name and challenger brands on the catwalk and high street on Norwich’s BA (Hons) Fashion Marketing and Business degree course From the provider’s course page.
BA (Hons) Fashion Marketing and Business is a Bachelor's degree (BA (Hons)) at NUA, based in Norwich Campus. It runs 3 years, studied full-time.
For Business and management graduates from this provider, 95% were in work or further study 15 months after graduating, 75% in highly skilled roles, typical earnings around £25,000. (HESA Graduate Outcomes / LEO, via Discover Uni.)
For the typical curriculum, specialisations, career paths and graduate earnings for Business & Management, see the sections below.
Course evidence score
The arithmetic mean of the official measures available for this course: NSS satisfaction, graduate activity and continuation.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Limited evidence Published sample: 10; treat comparisons cautiously. Cohort 2022-23. Graduate Outcomes work or further study 95% (2022-23; Discover Uni snapshot 2026-06-21)
Published threshold met Discover Uni suppresses continuation data below its publication threshold. Cohort 2022-23. Continuation 95% (2022-23; Discover Uni snapshot 2026-06-21)
Curriculum & modules
Real modules published for this course, grouped only where the source gives a year, stage or level.
Year 1 2 modules
- Creative LearningCore40 credits
Module details
This unit introduces you to the concepts surrounding fashion trend reporting, image making, industry innovators and culture. You will share a joint first year with our BA (Hons) Fashion Communication and Promotion degree allowing you to explore a broader range of fundamental theories and skills. We will show you to how to identify fashion and colour trends, how professional trend agencies operate, how to write trend reports and the social, cultural trends and ethical issues affecting the fashion
- Explore and ExperimentCore80 credits
Module details
This unit will introduce key fashion marketing theories and principles, such as strategic branding, competitor analysis, consumer behaviour and the macro fashion environment. Our creative thinking technique workshops will support you on how to create unique branding solutions, creative assets and content. You will have the opportunity to explore the fashion publication landscape, looking at target readers, business costs, and how to develop media and advertising packs. Through workshops you will
Year 2 2 modules
- Global ContextsCore80 credits
Module details
This unit explores the world of fashion retail, visual merchandising, fashion buying, social media, and international fashion marketing. You will dig deep into sustainable and ethical practice, industry awareness and analysis, as well as communication methods for diverse global fashion markets. You will be introduced to new theories and practice in relation to PR and event management, retail environments (in-store and online) and digital technologies, as well as campaign strategy and project man
- CollaborationCore40 credits
Module details
This unit focuses on collaboration, helping you to develop your strategic thinking, project management and team working skills to respond to creative client briefs. You may, for example, get involved in collaborations within your course, cross-course collaborations and/or collaborations with industry. Lectures and seminars will explore the key historical, cultural and industry issues facing the fashion industry today, and you'll identify your own areas of interest within the fashion marketing an
Diploma Year (optional) 1 modules
- Level 5 DiplomaOptional120 credits
Module details
Students have the opportunity to spend a year after the second of their degree (or the third year if studying for a degree with an Integrated Foundation Year) enhancing their employability options through a Level 5 Diploma. They can choose from courses designed to provide: opportunities to gain industry insight, developing employability skills through a series of supported experiences, expanding professional networks and building confidence in the workplace, or an introduction to creative comput
Final Year 2 modules
- Research and PreparationCore40 credits
Module details
This is the first and shorter of the two units that make up your final year of study. You will continue to explore key areas within the fashion business industry to determine your area of individual focus within entrepreneurship, retail, buying, marketing, product development or industry innovation. Our industry lecture series will support your investigations by exploring key talking points, theories and issues affecting the fashion industry today. The unit gives you the opportunity to identify,
- Resolution and Career DevelopmentCore80 credits
Module details
Your final unit allows you to research, conceptualise and create a self-determined final year project, building on the skills, knowledge, and understanding you have gathered throughout the course. Your final year project will be a business plan or marketing strategy that outlines the research, development, and launch of a new campaign, product, or service. Outside your project, you will continue to explore concept generation, business planning, campaign strategy, budgeting, and finances, marketi
Source: provider course page. Modules can change; required/optional status, credits, descriptions and assessment are shown only when explicitly published.
Course in depth
What this course covers, who it suits and where it leads.
What you'll study
This degree develops you into a strategist who understands the marketing and business mechanics underpinning fashion brands, from established names to challengers. You'll usually begin with foundations in how organisations work, marketing principles, and business economics with data skills. Year 2 typically moves you into operations and supply chain management, organisational behaviour and people management, and strategic analysis. In your final year, you'll choose specialist paths such as entrepreneurship, international business, digital business, consulting, marketing, or people and HR, before completing a capstone project or consultancy piece with a real client brief. Throughout, the course grounds theory in the practical realities of fashion retail and commerce.
Who it's for
This course suits students interested in fashion, retail or brand management who want grounding in business fundamentals. Most accepted students held A-levels or equivalent; the typical UCAS tariff among recent entrants was 80–95 points. You'll need to meet the university's specific entry requirements, check the application page for details.
Careers & job market
Across Business & Management courses nationally, 87% of graduates are in work or further study 15 months after graduating, and 60% of working graduates are in highly skilled roles or further study. National Graduate Outcomes data shows starting salaries (15 months post-graduation) typically range from £24,000 to £32,000, rising to £26,350–£37,200 after five years. Your actual earnings will depend on your role, employer and location. Check the university's funding pages for bursaries and scholarships.
University & format
This is a full-time, 3-year BA (Hons) degree taught in English at Norwich University of the Arts, located on Norwich Campus. Norwich University of the Arts is a UK degree-awarding body, so your degree is nationally recognised. The university holds Gold for teaching quality in the Office for Students' TEF 2023.
Student satisfaction
How students on this course answered the National Student Survey, by theme.
Share of students responding positively.
Published threshold met NSS publication requires sufficient responses; small differences are not a rank. NSS mean of 7 published themes (Discover Uni snapshot 2026-06-21)
Applicant information
The next application dates for this course, followed by facts the provider publishes.
- 2027 entryCompleted applications can be submitted
Your application needs a reference before you can send it.
- 2026 entryFinal date for 2026 applications
Applications must reach UCAS by 18:00 UK time.
- 2026 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
- 2027 entryEqual-consideration deadline
18:00 UK time for most undergraduate courses.
Show 5 later dates
- 2027 entryUCAS Extra opens
Applicants who used all five choices and hold no offer may be able to add another choice.
- 2027 entryLast day applications go directly to providers
Applications received after 18:00 UK time are entered into Clearing.
- 2027 entryClearing opens
Eligible applicants can see vacancies and release themselves into Clearing.
- 2027 entryFinal date for 2027 applications
Applications must reach UCAS by 18:00 UK time.
- 2027 entryLast day to add a Clearing choice
Check that this course still has a vacancy before adding it.
Provider-published requirement; check the linked course page before applying.
See and book current events. Dates can fill or change.
Entry & how to get in
Who gets in
What recently admitted students actually held, official admissions data, not a stated requirement.
UCAS tariff of entrants
Grades are the A-level equivalent of each points band. Tap a band to check your own chances below.
Qualifications held on entry
| Qualification | Share |
|---|---|
| A-levels or equivalent | 75% |
| another higher-education qualification | 10% |
| Other | 10% |
| a foundation course | 5% |
Entry & your chances
An honest read from the official entry data, plus your personal match.
Accepted students came in with a broad spread of qualifications and UCAS points. If you're worried about grades, this course has historically taken a wide range, and contextual offers may apply.
Will you get in? Plot your grades
Pick your predicted A-levels and watch your UCAS points land on the real spread of students admitted to this course.
Each bar is the share of admitted students in that UCAS-points band (lower → higher). Grades show the A-level equivalent.
Based on the official admitted-student tariff distribution. Many universities make contextual (reduced-grade) offers, so a result below the range doesn’t rule you out.
How to apply
Undergraduate applications go through UCAS. Here’s what matters for this course, the right deadline, the grades to aim for, and the steps in order.
- 1Register on UCAS Hub
Create your UCAS application and add this course (code W240). One application covers up to five choices.
- 2Write your personal statement
A single statement covers all your choices, so keep it broad enough for similar courses while showing genuine interest in this subject.
- 3Submit by 13 January 2027, 18:00 UK time
UCAS equal-consideration deadline for most undergraduate courses. Source: UCAS 2027 dates.
- 4Reply to your offers
When decisions are in, pick a firm (first) choice and an insurance (back-up) choice with slightly lower grades.
- 5Results day & confirmation
On results day (mid-August) your place is confirmed if you meet the offer. Just missed? Talk to the university, or find a place through Clearing.
Fees & funding
What this course costs and how UK student finance covers it.
Tuition per year
Provider fee page (England 2026/27 cap where not stated).
Check fees at NUA →For students who normally live in England
2026/27 Student Finance England figures. Maintenance support is means-tested and this two-point view is not an entitlement calculator. The course total uses its published length and home fee where both are available; a missing full-time fee uses the clearly labelled England-cap scenario, while part-time fees and unknown lengths are never guessed. Use the official calculator. Scotland, Wales and Northern Ireland use separate systems: SAAS, Student Finance Wales, and Student Finance NI.
Starting on or after 1 January 2027?
The Lifelong Learning Entitlement is a separate system. A new learner’s tuition entitlement is currently stated as £39,160 (about 480 credits at 2026/27 fee levels), subject to prior study and eligibility. Check the official LLE guide.
Paying for it
- Tuition Fee Loan: can cover eligible tuition up to the applicable limit and is paid straight to the provider.
- Maintenance Loan: up to £10,830/yr away from home outside London (England, 2026/27), means-tested on household income.
- Repayment: 9% of income above £25,000, nothing below it; written off after 40 years.
- Earn alongside: most students work part-time in term, part-time roles on the StudySmarter job board.
England figures shown; Scotland, Wales & NI run their own schemes, check gov.uk.
Scholarships & bursaries you could qualify for
That does not mean no funding exists. Check the university directory for current amounts, eligibility and application dates.
We only display a named award when its provider source identifies the award and who it is for.
Still deciding what to study?
StudyKit brings course choice, applications and funding together in one place, with a personal AI assistant. Find what really fits you and start your UCAS application step by step.
Careers & earnings
What Business & Management graduates actually earn, from real outcome data, 15 months, 3 years and 5 years after graduating.
Graduate earnings: this course
| When | Median | Typical range | Graduates |
|---|---|---|---|
| 15 months after | £25,000 | £23,000 – £27,000 | 10 |
Nominal earnings for graduates of this course/subject at this provider. Limited evidence. Published sample: 10; treat comparisons cautiously. Cohort 2022-23.
Graduate outcomes, 15 months on: this course
- 1Graduate / AnalystOn a scheme or first role · 0–2 yrs
- 2Specialist / ManagerOwning an area, marketing, finance, ops · 2–5 yrs
- 3Senior / Head ofLeading a function and a team · 5–10 yrs
- 4Director / FounderRunning a business unit or your own company · 10+ yrs
How pay grows: this course vs Business & Management nationally
National figures for Business & Management graduates, HESA Graduate Outcomes (15 months) and the Longitudinal Education Outcomes (LEO) dataset (3 & 5 years). These are national, not university-specific; actual pay varies by employer, region, role and experience. Different cohorts, so the bars are not one group over time.
Work out your pay
Headline figures hide a lot. Calculate realistic take-home pay for this field by role, region and experience, then check your CV before you apply.
What happened to 100 students?
Choose an outcome to translate the published percentage into a simple 100-person view. Each dot represents one percentage point, not an individual tracked student.
were in work or further study
15 months after graduation
Source: Discover Uni, using Graduate Outcomes and continuation data. Cohorts: 2022-23. Limited evidence. Published sample: 10; treat comparisons cautiously. Cohort 2022-23. Each tab is a separate published measure; categories can overlap and should not be added together.
Value compared with similar courses
How this course’s 15-month median earnings compare with Business & Management courses at the same study level.
Compared with 3,421 courses with compatible official earnings data. This is a course-value comparison, not a quality ranking.
UK occupations graduates enter
Published graduate destinations, joined conservatively to UK SOC 2020, ONS pay and Skills England demand.
- Business and public service associate professionalsSOC 2020 35 · 45% of published destinations · ASHE median £38,760
- Media ProfessionalsSOC 2020 249 · 20% of published destinations · ASHE median £40,895
- Elementary occupationsSOC 2020 9 · 10% of published destinations · ASHE median £19,087
Discover Uni JOBLIST/JOBTYPE; ONS ASHE 2025 provisional, all employee jobs; Skills England Occupations in Demand 2025. SOC is shown only for an exact normalised label match; demand is shown only at exact four-digit SOC. Published sample: 35; response rate: 60%. Pay describes the occupation across workers, not a guaranteed graduate salary.
Is BA (Hons) Fashion Marketing and Business worth it?
Weigh it carefully. On these figures graduates of BA (Hons) Fashion Marketing and Business earn close to non-graduate pay, so on cost alone the course is slow to pay off.
Cumulative earnings vs. going straight to work at 18, counting tuition and 3 years of wages given up while studying. The model remains below break even after 30 years. This is a simplified gross-earnings comparison, not a forecast of cash loan repayments.
Model: this course’s own median graduate earnings (Graduate Outcomes / LEO) above the £24,000 non-graduate baseline (ONS), net of £9,790/yr over 3 years (published course home fee). Eligible England-domiciled students can apply for a Tuition Fee Loan; repayments are 9% only on income above the threshold, with anything left written off after 40 years. That makes the cash flow different from conventional commercial debt. Opportunity cost assumes £18,000 gross earnings forgone in each study year; figures are nominal and exclude tax, living costs, investment returns and loan interest. A simplified estimate. Earnings and actual fees vary by graduate, provider, fee status and UK nation.
Job market & outlook
How Business & Management graduates fare in the labour market, and how AI is reshaping the work.
How AI is changing the work
AI doesn't replace the profession, it shifts it: routine tasks get automated, while judgement, working with people and using AI well become more valuable.
What AI takes off your plate
- Routine reporting and data pulls
- First-draft decks and copy
- Standard forecasts and reconciliations
- Scheduling and admin workflows
More human than ever
- Strategy and judgement under uncertainty
- Leading, negotiating and selling
- Sense-checking and owning what AI produces
- Relationships with clients and teams
The strongest graduates pair subject depth with the ability to use AI tools critically.
Roles & employers
Where Business & Management graduates typically go, indicative destinations from graduate career data. Each role links to live openings on the StudySmarter job board.
Roles graduates go into
Where they work
- Consultancies
- Corporate graduate schemes
- Retail & FMCG
- Startups & scale-ups
Jobs after this course
Current roles from the StudySmarter job board that suit Business & Management graduates.
Business Director, Marketing ScienceXcedeBusiness ManagerLGPS CentralBusiness Change ManagerIGA Talent SolutionsBusiness Case ManagerPeregrineBusiness DirectorMedialab GroupBusiness Rates SurveyorW TalentIs this course right for you?
The essentials UK applicants ask about: finance, outcomes, entry and quality.
Student finance
Published home tuition is £9,790/year for this course. If you normally live in England, eligible students can apply for a Tuition Fee Loan, plus a Maintenance Loan for living costs. Under Plan 5 you repay 9% of income above £25,000, nothing below that, and the balance is written off after 40 years.
Where graduates go
95% were in work or further study 15 months after graduating, with a median salary of £25,000. See the full breakdown in Careers & earnings above.
Your entry chances
Use the UCAS points calculator above to see how your predicted grades compare with admitted students, and whether a contextual offer could apply.
Official-data snapshot
Averaging the official measures published for it, this course scores 9.4 out of 10: NSS 93.1% · in work or study 95% · continued 95%.
Who studies here and in this subject?
Provider- and UK subject-level context.
Norwich University of the Arts
Business and management across the UK
HESA student record 2024/25. Counts are rounded.
Local crime-data context
A neutral snapshot around the published teaching location.
Around Norwich Campus
2,435 street-level reports returned within roughly one mile across 2026-04 to 2026-06.
Police.uk street-level API. Approximate locations, not confined to campus. England, Wales and Northern Ireland; not Scotland.
Is Business & Management right for you?
Tick what applies to you and see how good a fit it is.
International students
What applying to NUA from outside the UK involves: fees, English, visa, funding and living costs.
Tuition fees
International tuition is £18,860 / year for this course (from the provider’s fee page). You’re not eligible for UK Tuition Fee or Maintenance Loans, so plan for fees plus living costs upfront.
English language
Most UK undergraduate courses ask for around IELTS 6.0–6.5 (no band below 5.5–6.0), or an accepted equivalent. If you’re just short, most universities run a pre-sessional English course that counts towards the requirement.
Student visa
You’ll usually need a Student visa (Student Route). After you accept an offer the university issues a CAS; you then show funds for fees plus about £1,023–£1,334/month living costs and pay the Immigration Health Surcharge for NHS access.
Scholarships & funding
Many universities offer international/global scholarships (often £2,000–£6,000/yr), check NUA’s funding pages.
Living costs
Budget roughly £1,100–£1,400/month outside London and £1,400–£1,800/month in London for rent, food and travel; the figure also matters for your visa.
Working while you study
A Student visa usually allows up to 20 hours/week in term time and full-time in holidays, useful alongside study, though not something to rely on for fees.
Visa rules and fees change. Always confirm the current requirements with NUA and gov.uk before you apply.
Related courses
More at NUA
Business & Management at other universities
Common questions
How competitive is entry?
What are the entry requirements?
What do graduates go on to do?
What will it cost me?
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