BSc (Hons) International Hospitality and Tourism Management Bachelor's degree at the University of Surrey

This module focuses on services marketing and is designed to provide students with a comprehensive understanding of the challenges service organisations face due to service characteristics, consumer behaviour, and a dynamic and increasingly complex global environment. It introduces the core principles of services marketing and consumer behaviour within the context of service characteristics, while integrating examples from the different fields of study represented on the programme, such as event

All managers in service industries need to be able to understand, analyse and improve the processes for which they are responsible. In order to be able to do this effectively they need to understand the nature and purpose of the service concept and the fundamental ways processes and people deliver this. The module integrates contemporary digital and AI tools for process mapping, measurement, prediction and design, enabling students to apply data-informed improvements to real service operations.

During the 20th century tourism has developed into one of the major activities and industries in the world and it looks set to continue its global importance in the new century. Against this background there is a need to consider the context to this development and to appreciate the current position and influences on the demand for tourism. With this background, students will be able to understand the nature of the industry and its management issues.

Businesses do not exist in isolation. They operate within complex and sometimes turbulent environments. This module invites students to examine how a range of external factors, such as international, economic, political, ecological, technological, and socio-cultural environments, affect business organisations at local, national and international levels, and how businesses can in turn shape the environment through their decisions and actions.

This module is intended to provide an introduction to financial accounting. It is aimed at students who are not majoring in accounting or finance but who are studying an introductory level of accounting and finance as part of their programme in management and is particularly focused on students specialising in the Hospitality, Tourism and Events sectors.

This module aims to provide exposure to the working environment of rooms division through exposure to hotel operations through a series of lectures, guest speakers, workshops and directed tasks to the underlying theory and business processes in this important area of operations. The emphasis here is on an operational understanding.

This module develops students' understanding of the roles tourism plays within and for societies, thereby widening students' global and cultural capabilities. The module gives students an introductory overview of the history and origins of tourism, its contemporary nature, the inequalities that characterise it and the possibilities for social justice and social sustainability through maximising tourism's positive societal outcomes. On the basis of theoretical concepts drawn from sociology, anthr

The importance of responsible growth and setting a sustainability agenda has never been more important. All stakeholders have a responsibility to contribute to sustainable forms of development, that allow us to balance the ambitions of a wealthier society, the needs of the most vulnerable communities, and the capacity of the planet to sustain us. With increasing global mobilities for pleasure and business unprecedented numbers of people; however, this progress has come at a high cost to the soci

The module introduces students to the fundamentals of human resources management and organisational behaviour. It encourages them to identify the relevance of these knowledge and theories and apply them to address real-world challenges and contemporary issues.

The prime motivator is to equip students with a good and meaningful understanding of hospitality/tourism/events finance and accounting. The objective is to develop accounting and finance skills needed by competent young professionals to achieve sustainable profits for various stakeholders. This module will covers management accounting that includes costing, budgeting and the fundamental principles of corporate finance and investment.

This module is designed to develop an understanding of revenue management (RM) in the context of where it is applied within the international Tourism industry. This has become a major strategic tool in the successful operation of businesses, such as airlines, cruise ships, hotels, restaurants and more. The module provides an overview of the RM, looking all aspects of this activity from a variety of perspectives ie Pricing, distribution, inventory management, stakeholders, and strategy.

The module provides a background to the basics of gastronomy including the development and origins of food and drink traditions, within multiple contexts. The development of the modern cuisine styles are examined and the influencing factors in food and drink selection. Current trends and their application to the menu development, quality and awards are also covered

A large number of global events are undertaken in fixed locations, such as hotels, theatres, stadia and purpose built event spaces. The choice of venue is a critical element of event management, typically based on capacity, price and location, but also more complex variables such as the venue's sustainability credentials, credibility, experience, accessibility and how the venue is managed. This module will provide a firm grounding in understanding the complexities of venue selection in event man

This module offers an integrated approach to understanding the critical aspects of destination management and development. It provides a thorough analysis