Open in App
Log In Start studying!

Select your language

Suggested languages for you:
StudySmarter - The all-in-one study app.
4.8 • +11k Ratings
More than 3 Million Downloads
Free
|
|
Sampling Techniques

Discoveries in science often begin with a passive, sometimes banal, observation. The researcher then asks a question, then formulates a hypothesis. Then, the hypothesis is tested by gathering data. Data collection is a step in the scientific method of utmost importance. A haphazard collection of data can Lead to research that is biased, irreproducible or inconclusive. Therefore, research scientists rely on establishing sampling techniques.

Content verified by subject matter experts
Free StudySmarter App with over 20 million students
Mockup Schule

Explore our app and discover over 50 million learning materials for free.

Sampling Techniques

Illustration

Lerne mit deinen Freunden und bleibe auf dem richtigen Kurs mit deinen persönlichen Lernstatistiken

Jetzt kostenlos anmelden

Nie wieder prokastinieren mit unseren Lernerinnerungen.

Jetzt kostenlos anmelden
Illustration

Discoveries in science often begin with a passive, sometimes banal, observation. The researcher then asks a question, then formulates a hypothesis. Then, the hypothesis is tested by gathering data. Data collection is a step in the scientific method of utmost importance. A haphazard collection of data can Lead to research that is biased, irreproducible or inconclusive. Therefore, research scientists rely on establishing sampling techniques.

Sampling Techniques in Research

To be able to test a hypothesis, more often than not, data is required. Good data is the foundation of a robust scientific conclusion.

Good data is accurate, comprehensive, relevant, credible, unbiased, accessible and ethically obtained.

Researchers have devised sampling techniques to achieve these goals, a defined procedure to obtain data from individuals within a target population.

Population: A convergence of subjects with similar characteristics interacting with other populations in the same geographic region.

Target Population: The isolated population(s) being observed or measured for data gathering.

Sample: A subgroup of a population used for observation to be representative of the whole population.

Sampling Technique: A defined procedure to obtain samples and data from a target population.

Types of Sampling Techniques

Choosing a sampling procedure often depends on the nature of the trait being studied.

An inquiry may seek information about the height of a tree population, whereas another study may inquire about the feelings people experience when seeing a sunset.

The difference between these two examples is the nature of the data being obtained. The first example is quantitative or measurable using numbers, and the second example is qualitative or measured using words, descriptions, or statements.

Qualitative Sampling Techniques

Qualitative sampling is used when wanting to collect opinions, feelings, testimonials, descriptions, or other verbal or textual statements. Qualitative sampling lends itself to non-probability sampling, which are sampling techniques where the subjects are selected from the target population and chosen subjectively by the researcher. The types of non-probability sampling are:

  • Convenience Sampling

  • Purposive Sampling

  • Snowball Sampling

  • Quota Sampling

Convenience Sampling

Convenience sampling is a method where participants are picked simply because they are the most accessible. Convenience sampling can Lead to bias, but it can nonetheless be helpful when acquiring preliminary information about a target population.

Purposive Sampling

Purposive sampling, or judgemental sampling, is a method where the researcher decides which members of the target population will be sampled. Also prone to bias, this type of sampling can efficiently filter out members of a population that a researcher may not want to sample yet. It is an excellent way to get preliminary information promptly.

Snowball Sampling

Snowball sampling, or referral sampling, is a method where the study participants may be difficult to locate or access. Sometimes the subject matter is isolated, hidden, or reluctant to speak or participate. Snowball sampling uses existing participants to find other participants. This can lead to skewed data because the sample members are, by their nature, inherently correlated.

Quota Sampling

Quota sampling is a method where volunteers who meet pre-selected criteria are sought as representatives of the target population. Bias may be introduced here because the sample members inherently have more time to participate. It may also be biased based on the researcher's chosen criteria.

Quantitative Sampling Techniques

Quantitative sampling is used when wanting to collect quantities or measurements. Quantitative sampling is best suited to probability sampling, which are techniques where the subjects selected for sampling out of the target population have been randomly chosen by an objective and replicable procedure. The types of probability sampling are:

  • Simple Random Sampling
  • Cluster Sampling
  • Systematic Sampling
  • Stratified Random Sampling

Simple Random Sampling

Simple random sampling is a method where the participants are selected haphazardly from the target population. It is genuinely unbiased but offers the researcher no way to manage which subjects get chosen, which can lead to some unnecessary voluminous or redundant sampling.

Cluster Sampling

Cluster sampling is a method where the population is separated into groups with the same characteristics. The target population then becomes that group or cluster. This type of sampling is beneficial because it pre-sorts the data.

For example, the participants could be grouped by age, height, or location.

Systematic Sampling

Systematic sampling is a sampling method where the researcher selects participants from the target population at a predefined interval.

For example, a researcher may assign a unique number to every apple orchard tree and select one out of every five.

Systematic sampling makes the assumption the population is evenly distributed. Otherwise, the population might have natural groupings that are eliminated by systematic sampling, leading to unreliable data.

Stratified Random Sampling

Stratified random sampling is a sampling method that is a combination of cluster sampling and simple random sampling. The target population is broken up into unique groups. The groups themselves are then each randomly sampled for participants. This type of sampling is useful when comparing two or more groups against each other.

Examples of Quantitative Sampling Methods

There are infinitesimal ways to count or measure an attribute. Volume, quantity, distance, weight, area, intensity, or temperature are all quantifiable characteristics. This leads to multiple ways to measure and express quantitative data. Some examples are presented here:

  • Abundance scale – a method of categorising species into different abundances (e.g. DAFOR scale)

  • Species richness – the number of species present

  • Percentage cover – the proportion of the ground occupied by a species

  • Lincoln Index – an equation used to estimate population size

  • Species diversity – the variety of different species in a habitat (e.g. Shannon Diversity Index and Simpson's Index of Biodiversity)

  • Species frequency – the probability of occurrence of a species

Methods

A method is a set of procedures and tools to perform a task. Specifically, the job is obtaining data. Here is a preview of the methods used in environmental studies:

  • Quadrats – frames used to assess the coverage and frequency of vegetation or sessile animals. There are three types: open-frame Quadrats, grid Quadrats, and point Quadrats.

  • Kick Samplingdislodging benthic organisms for sampling using your heel.

  • Surber Samplers – nets that sit on the water's surface to collect macroinvertebrates.

  • Colonisation Media – a range of materials used to analyse the colonisation rate of aquatic organisms.

  • Pitfall Traps – sunken traps used to collect mobile invertebrates.

  • Sweep Nets – nets used to collect invertebrates living on leaves.

  • Beating Trays – sheets placed below leaves to catch invertebrates disturbed using sweep nets.

  • Light Traps – light sources for Trapping flying invertebrates at night.

  • Tüllgren Funnel – used to extract invertebrates from the soil in the lab.

  • Earthworm Extraction – removing earthworms from the soil.

Measurement of Abiotic Factors

Environmental science researchers are also interested in the abiotic factors of an ecosystem. These factors directly affect all organisms, including us. Global temperatures and carbon dioxide levels are an example of abiotic factors that are trending research topics that impact humankind. Here are commonly researched abiotic factors.

  • Light intensity – a measure of brightness

  • Temperature – a measure of warmth

  • Wind velocity – a measure of wind speed

  • Humidity – a measure of atmospheric water vapour

  • Water turbidity – a measure of the cloudiness of water

  • Water pH – a measure of acidity or alkalinity of water

  • Water ion concentration – a measure of the water's dissolved ion content

  • Soil Analysis – measurements of soil that indicate ecosystem health and species diversity

    • Texture

    • Soil pH

    • Water Content

    • Organic Matter Content

    • Bulk Density

Sampling Techniques - Key takeaways

  • A sampling technique is a defined procedure to obtain samples and data from a target population.

  • Qualitative sampling techniques include convenience, purposive, snowball, and quota.

  • There are quantitative sampling techniques such as simple random sampling, cluster sampling, systematic sampling and stratified random sampling.

  • Biotic factors, such as abundance, species richness, species diversity, species frequency, and the Lincoln index, are sampled using quadrats, surbers, kick-sampling, pitfall and light traps, sweep nets, or Tullgren funnels.

  • Abiotic factors, such as light intensity, temperature, wind velocity, humidity, pH, and soil texture, are often also routinely sampled to study their effect on a target population.

Frequently Asked Questions about Sampling Techniques

A sampling technique where the subjects selected for sampling out of the target population are chosen subjectively by the researcher. 

A sampling technique is chosen based on the target population's size and measured characteristic, and the amount of available time, and financial or material resources.

Sampling techniques can be qualitative, to collect opinions, feelings or testimonials, or quantitative, to collect numerical data about a trait.  Sampling techniques are either non-probability selected (subjective sample selection) or probability selected (objective and random selection).

A quantitative, probability sampling method where the researcher selects participants from the target population at a predefined interval. 

First, separate the target population into groups, or clusters, based on a trait such as age or location.  Then, perform simple random sampling on the cluster of interest.

Final Sampling Techniques Quiz

Sampling Techniques Quiz - Teste dein Wissen

Question

Why is environmental sampling important?

Show answer

Answer

Environmental sampling provides evidence to support scientific theories, identify rare species or detect harmful microbes.

Show question

Question

What happens if your sampling is biased?

Show answer

Answer

Biased sampling leads to over-representation or under-representation of a variable.

Show question

Question

This type of sampling is used where every member of a population is equally likely to be included.

Show answer

Answer

Random

Show question

Question

This type of sampling is used where there is an environmental gradient.

Show answer

Answer

Systematic

Show question

Question

This type of sampling is used where the sample area can be subdivided.

Show answer

Answer

Stratified

Show question

Question

What are the two types of transects?

Show answer

Answer

Continuous and interrupted.

Show question

Question

What is a criticism of the mark, release and recapture method?

Show answer

Answer

It makes several assumptions, such as random mixing and no migration.

Show question

Question

What is soil?

Show answer

Answer

Soil is the uppermost level of the Earth's crust, consisting of organic matter, minerals, gases and water.

Show question

Question

What is humus?

Show answer

Answer

Humus is the dark organic matter of soil, made up of decomposing plant and animal matter.

Show question

Question

How would you work out the moisture content of soil?

Show answer

Answer

Record the mass of fresh soil, allow it to dry, and then record its dry mass. The moisture content can be expressed as a percentage.

Show question

Question

What is enumeration?

Show answer

Answer

Enumeration is the complete ordered listing of items. 

Show question

Question

How would you burn off the humus content of a soil sample?

Show answer

Answer

Humus can be burnt using a furnace or a Bunsen burner.

Show question

Question

Which microbiology sampling method is unsuitable for uneven surfaces?

Show answer

Answer

Agar contact method

Show question

Question

Which microbiology sampling method is able to sample the entire study surface?

Show answer

Answer

Rinse method

Show question

Question

What does microbial sampling do?

Show answer

Answer

Microbiology sampling locates and identifies microbial populations. 

Show question

Question

There are no specific steps to conducting fieldwork, but all fieldwork includes at least- 

Show answer

Answer

A pre-work/planning step

Show question

Question

Fieldwork refers to data collection that occurs in a _______ setting.

Show answer

Answer

natural

Show question

Question

What are some ways in which fieldwork benefit ecosystems?

Show answer

Answer

Fieldwork allows for the assessment of wildlife populations to determine their conservation status.

Show question

Question

What are the two types of fieldwork in ecology?

Show answer

Answer

Direct surveys and indirect surveys.

Show question

Question

Direct surveys involve...

Show answer

Answer

The observation of flora and fauna in its natural habitat.

Show question

Question

Indirect surveys involve...

Show answer

Answer

Identifying the signs that a species is present in a given area.

Show question

Question

True or False: The biologist(s) must always be present for a survey to be considered "direct".

Show answer

Answer

False

Show question

Question

Which is an example of an indirect survey?

Show answer

Answer

Identifying crocodile slide marks in the mud of a mangrove swamp to determine if crocodiles are present.

Show question

Question

Which is an example of a direct survey?

Show answer

Answer

Spotlighting in a wetland at night for crocodile presence.

Show question

Question

True or False: The supplies used in fieldwork vary greatly depending on the kind of fieldwork being conducted and what you are studying.

Show answer

Answer

True

Show question

Question

True or False: It isn't necessary to review the available literature on the subject you are about to conduct fieldwork on, prior to conducting the fieldwork.

Show answer

Answer

False

Show question

Question

The surveys conducted for Siamese crocodiles in Lake Mesangat, East Kalimantan are an example of...

Show answer

Answer

Direct surveys

Show question

Question

"Lake Mesangat's location and natural history were noted- it is located approximately 150 km inland between two tributaries of the Mahakam River (a major river basin in East Kalimantan) and has wet and dry seasons, where water and floating vegetation levels fluctuate considerably." This is an example of what in fieldwork?

Show answer

Answer

Preparation

Show question

Question

Ultimately, a total area of 20 km2 was surveyed and a total of 43 crocodiles were seen, including 24 of which could be confirmed as Siamese crocodiles (the others were labelled E.O. ["Eyes Only"] and could have been Siamese crocodiles or false gharial). In addition, 12 individuals were captured by hand and biometric data (such as head and body length, sex, health status, and the presence of parasites) was collected. Using different models to extrapolate, the total population of Siamese crocodiles present in Lake Mesangat was estimated to be between 52 and 130 individuals." This is an example of what in fieldwork? 

Show answer

Answer

Analysis/results

Show question

Question

True or False: It is necessary to ensure that you have all of the proper permits to conduct fieldwork in the given area.  

Show answer

Answer

True

Show question

Question

What is a population?

Show answer

Answer

A convergence of subjects with similar characteristics who interact with other populations in the same geographic region. 

Show question

Question

What is a sampling technique?

Show answer

Answer

A defined procedure to obtain samples and data from a target population. 

Show question

Question

Which of the following is NOT a qualitative sampling technique?

Show answer

Answer

Cluster Sampling

Show question

Question

Which of the following is NOT a quantitative sampling method?

Show answer

Answer

Quota Sampling

Show question

Question

What are the five categories of the DAFOR scale for species abundance?

Show answer

Answer

Dominant (D), Abundant (A), Frequent (F), Occasional (O), and Rare (R)

Show question

Question

True or False? The Shannon Diversity Index and Simpson's Index of Biodiversity are the same.

Show answer

Answer

False

Show question

Question

Which of the following CANNOT be determined by the Lincoln Index?

Show answer

Answer

Percentage Cover

Show question

Question

What are the three main types of quadrats?

Show answer

Answer

Open frame quadrat, grid quadrat and point quadrat.

Show question

Question

True or False? Tullgren funnels are used to extract invertebrates from soil samples.

Show answer

Answer

True

Show question

Question

Which of the following is not an abiotic factor?

Show answer

Answer

Species richness

Show question

Question

True or False? Wind velocity is measured with an anemometer.

Show answer

Answer

True

Show question

Question

What specific type of ecosystem is kick sampling designed for?

Show answer

Answer

Flowing waters

Show question

Question

What are the three main types of earthworm extraction?

Show answer

Answer

Hand sorting, octet method, and chemical extraction.

Show question

Question

What is non-probability sampling?

Show answer

Answer

Sampling techniques where the subjects selected for sampling out of the target population are chosen subjectively by the researcher.  

Show question

Question

What is probability sampling?

Show answer

Answer

Sampling techniques where the subjects selected for sampling out of the target population have been randomly selected by an objective and replicable procedure.

Show question

Question

__________ are the scientists that study insects.

Show answer

Answer

Entomologists

Show question

Question

There are generally considered to be two techniques used to collect insects- ___________ and ____________. 

Show answer

Answer

Active collecting

Show question

Question

"Beat sampling" is an example of...

Show answer

Answer

Active collecting

Show question

Question

"Sweep netting" is an example of...

Show answer

Answer

Active collecting

Show question

Question

Hand collection of insects is an example of...

Show answer

Answer

Active collecting

Show question

Test your knowledge with multiple choice flashcards

This type of sampling is used where every member of a population is equally likely to be included.

This type of sampling is used where there is an environmental gradient.

This type of sampling is used where the sample area can be subdivided.

Next

Flashcards in Sampling Techniques136

Start learning

Why is environmental sampling important?

Environmental sampling provides evidence to support scientific theories, identify rare species or detect harmful microbes.

What happens if your sampling is biased?

Biased sampling leads to over-representation or under-representation of a variable.

This type of sampling is used where every member of a population is equally likely to be included.

Random

This type of sampling is used where there is an environmental gradient.

Systematic

This type of sampling is used where the sample area can be subdivided.

Stratified

What are the two types of transects?

Continuous and interrupted.

Join over 22 million students in learning with our StudySmarter App

The first learning app that truly has everything you need to ace your exams in one place

  • Flashcards & Quizzes
  • AI Study Assistant
  • Study Planner
  • Mock-Exams
  • Smart Note-Taking
Join over 22 million students in learning with our StudySmarter App Join over 22 million students in learning with our StudySmarter App

Discover the right content for your subjects

Sign up to highlight and take notes. It’s 100% free.

Start learning with StudySmarter, the only learning app you need.

Sign up now for free
Illustration